Business Development Manager

Company Description Craftizen Foundation is dedicated to keeping Indian craft and artisanal skills relevant in a rapidly changing world. The organization focuses on creating sustainable livelihoods through crafts, especially for marginalized communities. It currently manages 20 craft-based centers in and around Bengaluru, Hyderabad, and Kolkata. These centers provide consistent income opportunities to persons with intellectual disabilities and women from underprivileged backgrounds. Craftizen partners with diverse stakeholders to build market linkages and long-term support for craft-based livelihoods.

Role Purpose

Drive new product sales, revenue and market expansion for Craftizen through corporate, institutional, retail and bulk orders. Generate and convert new client relationships into orders, and grow Craftizen's presence at events, stalls and market channels.

Key Responsibilities

Lead Generation and Business Development

● Identify and approach corporate, institutional, retail and bulk buyers for product orders; qualified leads per quarter tracked by source

● Qualify leads against fit and order potential, and progress them toward orders and revenue, rather than treating qualification as an end in itself

● Convert qualified leads into orders, meetings or proposals

● Maintain and update the active opportunity pipeline; refresh weekly

New Client Acquisition

● Approach and onboard new corporate, institutional, retail and bulk clients

● Secure first orders from new clients and hand off to PM/account management for ongoing relationship management

Events, Stalls and Market Outreach

● Plan and execute events and stalls aligned to the festival calendar (concentrated around Raksha Bandhan, Ganesh, Diwali and Christmas), rather than a uniform number each quarter; annual event plan front-loaded to peak season

● Execute approved stalls and outreach events to standard

● Generate qualified leads at events and capture them in the MIS event log

● Drive and track event sales and revenue

MIS, Sales Tracking and Reporting

● Log leads and interactions in MIS within 48 hours

● Attribute and track all sales and revenue monthly

● Submit monthly and quarterly BD reports on time

Key Deliverables

● Active opportunity pipeline, refreshed weekly, with win or loss status

● New client acquisition record; first-order conversion tracked

● Festival-aligned annual event plan and post-event reports (leads and sales captured)

● Monthly sales and revenue attribution; monthly and quarterly BD reports submitted on time. The Business Development Manager is a full-time, on-site role based in Bengaluru, Dehradun, Amritsar.

Skills

• Business development and sales skills, including lead generation, relationship management, negotiation, and closing deals.
• Marketing and partnership-building skills, such as developing pitch decks, presentations, and outreach campaigns.
• Operational and project management skills to coordinate with internal teams, manage timelines, and oversee implementation of partner commitments.
• Strong communication and interpersonal skills, with the ability to engage sensitively and effectively with diverse stakeholders and communities.
• Analytical and planning skills, including market research, forecasting, and reporting on business development performance.

Qualification & Experience

• Bachelor's degree in Business, Marketing, Development Studies, Social Work, or a related field; a master's degree is an advantage.
• Relevant experience in business development, social enterprise, CSR, NGO, or impact-driven organizations; experience in crafts or livelihoods is a plus.
• Ability to work on-site, travel locally as needed, and demonstrate commitment to inclusion, ethical practices, and social impact.