Job Description

Business Development & Community Engagement Executive – Kalki SportsRole Overview

We are looking for a proactive and people-oriented Business Development & Community Engagement Executive to drive sponsorship opportunities, build strong relationships with the running community, and enhance brand visibility for Kalki Sports and its running events.

The role will involve a combination of sponsorship sales, brand partnerships, runner engagement, community outreach and coordination.

Key Responsibilities

Sponsorship & Business Development

Identify and approach potential sponsors, brand partners and corporate partners for Kalki Sports events.
Build and maintain a strong pipeline of potential sponsors.
Pitch sponsorship opportunities and develop relationships with brand and marketing teams.
Follow up with prospects and convert leads into sponsorship partnerships.
Maintain strong relationships with existing sponsors and explore opportunities for repeat partnerships.

Runner & Community Engagement

Build and maintain relationships with runners, running clubs, communities and fitness groups.
Coordinate with runners and running communities to increase participation and engagement across events.
Gather runner feedback, insights, content requirements and community preferences.
Identify opportunities to grow the runner database and strengthen the Kalki Sports community.
Coordinate with the social media/content team for runner stories, testimonials, UGC and community-led content.

Brand Visibility & Marketing Support

Identify opportunities to increase Kalki Sports and sponsor brands visibility across digital, social, community and on-ground platforms.
Coordinate with internal teams and agencies to ensure proper execution of branding and sponsor deliverables.
Support brand activations, community initiatives and promotional activities.
Explore collaborations with running clubs, influencers, fitness communities and relevant partners to enhance reach and visibility.

Event & On-Ground Coordination

Coordinate with sponsors, runners, agencies and internal teams for smooth event execution.
Support sponsor meetings, expos, activations and race-day requirements.
Travel and work on-ground during events as required.

What We're Looking For

1–3 years of experience in Business Development, Sponsorship Sales, Client Servicing, Events, Sports, Community Management or Brand Partnerships.
Excellent communication, relationship-building and follow-up skills.
Comfortable approaching and speaking with brands, sponsors, runners and community leaders.
Strong networking and interpersonal skills.
Proactive, organised and target-oriented.
Ability to manage multiple stakeholders and tasks simultaneously.
Willingness to travel and work on-ground during events.
Interest or experience in running, fitness, sports, events or brand partnerships will be an advantage.

The Core Objective of the Role

Bring in Sponsorships → Grow the Running Community → Increase Brand Visibility → Build Long-Term Partnerships