Key Responsibilities
1. Business Development & Lead Generation
- Identify and research prospective leads within existing accounts and defined industries using CRM, LinkedIn and other databases.
- Reach out to key personas via calls, emails, social media and events to generate 23 qualified leads per week from existing and new accounts.
- Drive outreach campaigns and schedule client meetings, webinars and product demos for KAMs and senior sales colleagues.
- Manage the early-stage sales funnel in CRM (up to S2 in first 6 months and up to S5 by 12 months), ensuring accurate lead data and activity logs.
2. Account Support & Operations
- Assist KAMs in delivery coordination, preparation of QBR decks and review material for key accounts.
- Schedule and run L1 introduction calls with potential prospects and leads as part of the qualification process.
- Support renewal and expansion efforts for smaller accounts by following up on actions, documentation and basic commercials.
- Run at least 2 client demos independently within the first quarter
3. Cross-functional & Marketing Coordination
- Prepare client briefs, proposals, pitch decks and simple business cases for key pursuits under guidance of KAMs.
- Coordinate with marketing and solution teams for collaterals, case studies and presentations tailored to target accounts.
- Provide logistical and administrative support for client meetings, events and webinars (calendars, invites, follow-ups, MoMs).
KPIs
- 23 qualified leads generated per week and contribution to opportunity pipeline.
- Number of meetings, L1 calls, demos and webinar registrations driven per month/quarter.
- Quality and timeliness of CRM hygiene, reports, QBR inputs and internal coordination support.
- This profile will also carry a revenue quota
Required Skills & Attributes
- 1-3 year of experience in inside sales, business development or account support; internships in IT / B2B sales are a plus.
- Strong verbal and written communication; comfortable interacting with junior and senior client stakeholders.
- Basic understanding of B2B sales cycle, lead qualification stages and CRM tools.
- Proficiency in Microsoft Office (Excel, PowerPoint, Word); familiarity with Zoho CRM or similar tools is an advantage.
- Self-starter with curiosity, learning agility, and high ownership; detail-oriented with ability to manage multiple priorities in a fast-paced environment.
- Willingness to travel for client meetings and events as needed.
Qualification
- B.Tech or MBA preferred, ideally with specialization in Sales, Marketing or IT; other Graduates/Postgraduates with strong interest in B2B sales may also apply.
