Business Development Executive
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Position Overview
We are looking for a driven and relationship-focused Business Development professional to lead sales and growth initiatives
within the Cafe segment of the HORECA (Hotel, Restaurant, Cafe) channel. The ideal candidate will have a strong background in B2B sales to cafes, QSRs, or food & beverage outlets, with a proven ability to build partnerships, drive revenue, and expand
market presence.
Roles & Responsibilities
● Identify, prospect, and onboard new cafe, QSR, and HORECA clients within the assigned territory
● Build and maintain strong relationships with cafe owners, chains, franchise operators, and procurement teams
● Achieve monthly, quarterly, and annual sales targets for the cafe segment
● Develop and execute territory-wise business development plans to grow market share
● Conduct regular client visits, product demonstrations, and negotiations
● Manage the complete sales cycle — lead generation, pitching, negotiation, closing, and after-sales support
● Coordinate with supply chain/operations teams to ensure timely order fulfillment and service delivery
● Monitor competitor activity, market trends, and pricing within the cafe/HORECA space
● Maintain accurate records of client interactions, sales pipeline, and forecasts (CRM/Excel)
● Collaborate with marketing teams for promotional activities, trade schemes, and visibility drives
● Ensure high levels of customer satisfaction and repeat business through consistent engagement
Required Skills & Experience
● 3–5 years of proven experience in cafe sales / HORECA / B2B field sales
● Strong existing network within cafes, coffee chains, restaurants, or food service outlets is a plus
● Excellent communication, negotiation, and relationship-building skills
● Self-motivated with a target-driven approach and strong ownership mindset
● Ability to travel extensively within the assigned territory
● Proficiency in MS Office/Excel; CRM tool experience preferred
● Basic understanding of the F&B/coffee/beverage industry, pricing, and distribution dynamics
Educational Qualification
● MBA/PGDM in Sales & Marketing.
Key Competencies
● Territory & Account Management
● Consultative Selling
● Negotiation & Closing
● Market Intelligence
● Relationship Management
● Ownership & Accountability
ilemjapan.com
Job ID: 152129675
Skills:
It Sales, Ms Office, Linkedin, Google Workspace, Lead Generation, Sales, Lead-Generation Platforms, Business Development, CRM, Email Outreach
Skills:
Experience in sales or business development preferably in the building materials or construction industry, Strong communication and interpersonal skills, Excellent negotiation and presentation skills, Knowledge of construction architecture and design processes, Proven ability to build and maintain relationships with ceramics or architectural products industry professionals, Proficient in Microsoft Office and CRM software
Skills:
Website Development, SEO, Lead Generation, Social Media Marketing, Ppc, Client acquisition, Content Marketing, Branding, Crm Systems
Skills:
It Solutions, CRM Tools, Client Handling, website development services, Lead Generation, sales processes
Skills:
Microsoft Office, Analytical Skills, Planning, Higher education trends, Sales and negotiation skills, Relationship-building and networking abilities, Strong communication and presentation skills, Knowledge of admission processes, CRM
