Business Development Associate

Company Profile:

HB+ is more than a health and wellness brand—it's a movement to make fitness fun, inclusive, and transformative. Founded by Subhadeep (Happy Boy) and Selina, HB+ has been redefining fitness for over four years. We've moved beyond traditional ideals like abs and zero-figures, focusing instead on personalized health journeys that include strength, agility, flexibility, self-defense, and mental well-being.

Our philosophy is simple: True health is a balance of body, mind, and gut. We've built a flexible, 24/7 online ecosystem that empowers busy professionals to prioritize their health without sacrificing their schedules. Whether it's live-guided workouts, nutrition advice, or mental health support, HB+ is committed to helping people lead healthier, happier lives.

Now, we're taking the next step with HOP (An HB+ Studio)—our first physical space where our online values come to life. HOP will be a hub for innovation, community, and creating a lifestyle that inspires people to prioritize their well-being.

Fun fact: The + in HB+ represents our belief that fitness goes beyond physical health. It's about mental clarity, emotional stability, and gut health—all combining to create holistic happiness. It is also inspired from the red cross symbol signifying health care and health aid.

Why Join Us

At HB+, we are looking for growth-oriented individuals who thrive on challenges and see opportunities in problems. If you believe in creating solutions, contributing meaningfully to teams, and constantly evolving, we want you on our journey.

Here, you'll be part of a culture that values innovation, teamwork, and personal development. HB+ isn't just about fitness—it's about creating impact, whether it's for our clients, our team, or the communities we touch.

Number of Vacancy: 02

Experience Level: 2 to 4 Years

Salary: Up to 4.5 Lakhs P.A. + Incentive

Employment Type: Full-Time (Work from Office)

Location: Bhubaneswar, Odisha

Job Role:

As a Jr. Associate (Sales & Business Development) at HaSel Group of Companies, you will identify and pursue new business opportunities for both HB+ and HOP services. You will build and nurture client relationships, support marketing campaigns, and help drive membership growth. Your role will also involve collaborating with cross-functional teams to enhance our brand presence and ensure customer satisfaction.

Key Responsibilities:

1. Conduct market research to identify new business opportunities, industry trends, and potential client segments for HB+ and HOP
2. Develop and implement sales and marketing strategies to attract new clients and retain existing ones, leveraging both digital and traditional channels.
3. Build and maintain long-lasting relationships with clients, partners, and stakeholders to foster loyalty and repeat business.
4. Collaborate with internal teams (marketing, operations, trainers) to coordinate promotional campaigns, events, and product launches.
5. Manage and update client and lead information using CRM tools, ensuring data accuracy and actionable insights.
6. Assist in drafting business plans, sales pitches, presentations, and promotional materials tailored to various audiences.
7. Support Business Development team in achieving periodic growth targets.
8. Respond promptly to client inquiries and feedback, ensuring high levels of satisfaction and service.
9. Organize and attend networking events, fitness expos, and community outreach programs to enhance brand visibility.

Qualifications & skills required:

Qualification: Bachelor's or Master's degree in Business, Marketing, Sports Management, or a related field.

Experience: 2-4 years of relevant experience in business development, sales, or marketing (fitness or wellness industry experience is a plus)

• Experience with digital marketing and online sales strategies.
• Familiarity with the fitness/wellness sector and emerging industry trends.
• Demonstrated success in client acquisition and retention.

Skills:

• Proficiency in Google Workspace, especially Google Sheets and Drive
• Proficiency in Microsoft Office and CRM software (e.g., Salesforce, HubSpot, Zoho etc.)

Personal Traits:

• Excellent communication and interpersonal skills
• Detail-oriented with excellent organisational and time-management abilities
• Team player with a positive attitude and strong problem-solving skills
• Ability to unlearn outdated practices and adopt new ones
• Skilled in providing and receiving constructive feedback

What We Offer:

• Annual Leaves
• Health Insurance
• Complementary health studio/online workout membership
• A supportive and energetic work environment
• Competitive salary and performance-based incentives
• Opportunities for growth and career advancement in the fitness industry

Application Process:

• Carefully read the JD and apply for the role.
• On receipt of the application, a subject matter Telephonic / Personal Interview.
• The HR Team shall send a simple questionnaire test/assignment for screening round.
• A final round of interviews with the founders will be conducted.
• Selected candidates shall be intimated via mail directly by the HR Team and the orientation process will follow.
• Post intimation and dispatch of offer letters, the on-boarding process will begin.

Equal Opportunity Clause:

HaSel Group of Companies provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, sexual orientation, gender identity or expression, or any other characteristic protected by Indian laws.

Want to know more about us Check out the key links below:

Website: https://hbplus.fit/

Instagram: https://www.instagram.com/hopwith_hb/

LinkedIn: https://www.linkedin.com/company/hbplus/

Studio_Location: https://maps.app.goo.gl/3kyqyEad7zMhuswGA