Brand Manager

About ReelSaga

ReelSaga is a dynamic digital entertainment platform bringing captivating stories and engaging content to audiences across the globe. With a diverse library of entertainment, it offers an immersive viewing experience designed for today's mobile-first audiences. ReelSaga makes discovering and enjoying compelling entertainment seamless, accessible, and entertaining.

The Role

You will shape how India discovers and connects with ReelSaga. From building a distinctive brand identity to making content launches exciting and culturally relevant, you'll help establish ReelSaga as a recognisable name in the entertainment industry.

You'll work across brand marketing, PR, social media, creator partnerships and campaigns to grow our audience, strengthen our reputation and make ReelSaga a destination for compelling entertainment.

What You'll Do

• Build the brand: Help define ReelSaga's brand positioning, personality and visual identity across platforms.
• Lead campaigns: Plan and execute campaigns for new shows and content releases across digital, social media, creators and OOH.
• Own social media: Drive the brand's content calendar across Instagram, YouTube, Facebook, LinkedIn and emerging platforms.
• Drive PR and communications: Build media relationships, coordinate press releases and secure coverage across entertainment, business and startup publications.
• Build creator partnerships: Identify influencers and creators for collaborations that grow ReelSaga's reach and engagement.
• Explore brand partnerships: Develop co-marketing opportunities with entertainment platforms, music labels, consumer brands and other relevant partners.
• Track performance: Monitor campaign results, brand awareness, media coverage and audience growth to improve future initiatives.

What You Need

• 4–7 years of experience in brand marketing, preferably at an advertising agency, entertainment company or consumer-facing brand.
• Experience working on campaigns from concept to execution, with results you're proud to share.
• Good understanding of PR, media relations, social media and digital marketing.
• Strong writing, communication and storytelling skills.
• Familiarity with generative AI tools for text, image and video, and an interest in exploring new creative possibilities.
• A sharp eye for short-form video, digital trends and audience behaviour.
• Ability to work collaboratively with creative teams, agencies, creators and internal stakeholders.
• Strong command of English and Hindi; additional Indian languages are a plus.

Nice to Have

• Experience in entertainment, films, web series or digital content.
• Existing relationships with media, creators or influencers.
• Experience working with consumer-facing digital platforms or emerging brands.

If you're excited about building a brand in the entertainment space, we'd love to hear from you!

Please share your CV at [Confidential Information].

We're looking to fill this position urgently, with an immediate or early joining preferred.