Brand Manager – Role Overview We seek a dynamic Brand Manager to drive end-to-end brand building, campaigns, and consumer engagement in the F&B/QSR space. The role blends creativity with data-driven execution, ensuring impactful brand presence and growth.
Key Responsibilities
- Shape brand identity & positioning across markets
- Lead 360° campaigns, partnerships, PR & influencer initiatives
- Analyze consumer insights to boost footfall, AOV & loyalty
- Support product launches with compelling narratives
- Drive digital marketing, CRM & retention strategies
- Elevate in-store branding & customer experience
- Execute new outlet launches with strong local visibility
- Mentor and lead the brand/marketing team
Requirements
- MBA in Marketing preferred
- 2–5 years in F&B/QSR/consumer brands
- Strong grasp of brand building, campaigns & analytics
- Proven leadership & cross-functional coordination skills
- Creative yet data-driven mindset
Suitable candidates with 5+ years of experience in Marketing & QSR can share their resume at [Confidential Information]