Associate Process Manager

2-4 Years

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Early Applicant

Job Description

Job Description

Tag Specialist

Key Responsibilities

Assist in QA testing of web analytics implementations using Adobe Analytics.
Validate basic tracking such as page views, clicks, form submissions, and custom events across websites.
Support QA and debugging of tags deployed through Adobe Launch, Ensighten, or similar tag management tools.
Verify data layer values, context data, eVars, props, events, and classifications against tracking requirements.
Check data accuracy across different environments (DEV, QA, UAT, PROD).
Identify tracking issues and report findings to senior team members.
Support validation activities after site releases, enhancements, or tagging changes.
Work closely with developers and analytics teams to help resolve tracking issues.
Maintain basic QA documentation, test cases, and validation checklists.
Follow analytics governance and compliance guidelines, especially for banking websites.

Required Skills & Experience

2-4 year of experience or strong internship exposure in Web Analytics or Tag QA.
Good Communication.
Basic understanding of Adobe Analytics concepts.
Familiarity with at least one Tag Management System (Adobe Launch, Ensighten).
Basic knowledge of JavaScript-based tracking and data layers.
Exposure to browser debugging tools (Adobe Experience Platform Debugger, Chrome DevTools).
Willingness to learn modern tagging approaches such as Web SDK.
Good communication skills and attention to detail.

Nice to Have