Associate Director – Human Resources (Offline Retail)

Oversee the HR function for Offline Retail and drive critical HR projects, strategies, policies, and processes that support business growth.

Partner with the Offline Retail business team to implement initiatives that build a strong, inclusive, and collaborative company culture.

Implement and drive a robust, fair, and transparent performance management system to assess, identify opportunities, and appropriately reward employees.

Develop dashboards and reporting methods to monitor performance, establish goals/KPIs, and drive success across the retail HR function.

Regularly assess employee pulse and proactively work on actionable areas to elevate engagement, performance, and retention.

Conduct benchmarking exercises to design competitive compensation and benefits programs tailored to the Retail function and aligned with company goals.

Lead HR strategy formulation and execution to support rapid expansion (1000+ stores planned over the next 5 years).

Ensure HR policies and practices meet legal compliance, support business needs, and uphold ethical and professional standards.

Manage HR initiatives for both whitecollar and bluecollar workforce with a focus on employee experience, performance, and operational effectiveness.

Act as a strategic advisor to leadership on organization design, talent planning, employee relations, performance, and rewards frameworks.

Drive talent development, succession planning, and capability building programs for HR and retail leadership.

Facilitate change management efforts and support managers in navigating a fastpaced, evolving business environment.