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Associate Director / Director - Communications

10-12 Years
20 - 25 LPA
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Job Description

This role is for one of our clients

We are seeking a strategic and mission-driven communications leader to design and execute a comprehensive communications roadmap during a critical phase of organizational scale-up. This role will be instrumental in shaping brand narrative, strengthening stakeholder engagement, and driving large-scale awareness initiatives focused on prevention, education, and systemic change. The position requires a strong blend of strategy, storytelling, digital leadership, and ethical communication practices.

Requirements

Key Objectives:

  • Lead communications strategy to support a shift from direct program delivery to a multi-state, government-led multiplier model
  • Amplify awareness initiatives aimed at reaching millions of children and families through Personal Safety Education (PSE)
  • Build compelling narratives for government stakeholders, institutional donors, and global partners
  • Establish scalable systems, processes, and teams to support long-term communication goals

Key Responsibilities:

Communications Strategy & Brand Leadership

  • Develop and execute a clear, mission-aligned communications strategy
  • Create tailored messaging for government bodies, education departments, and implementation partners
  • Establish a consistent brand voice that balances empathy, credibility, and advocacy across all channels

Digital & Creative Leadership

  • Design and oversee a robust digital ecosystem across web, social media, and emerging platforms
  • Ensure strong audience engagement while safeguarding institutional reputation

Media, Visibility & Thought Leadership

  • Drive media relations, build journalist networks, and enhance organizational visibility
  • Identify and secure speaking opportunities, conferences, and sector platforms
  • Lead development of high-impact communication assets such as reports, campaigns, and announcements

Campaigns & Events

  • Conceptualize and execute large-scale awareness campaigns aligned with organizational goals
  • Lead communication strategies for fundraising initiatives, events, and public engagement drives

Ethical & Sensitive Communications Leadership

  • Manage communications around sensitive topics with a trauma-informed and ethical approach
  • Ensure confidentiality, informed consent, and dignity in all storytelling and public messaging
  • Handle crisis communications with maturity and responsibility

Donor & Stakeholder Communications

  • Build strong, consistent communication journeys for donors and institutional partners
  • Translate complex program data into compelling impact narratives
  • Strengthen long-term engagement with funders through strategic storytelling

Leadership & Team Management

  • Build, mentor, and lead a high-performing communications team across PR, digital, and creative functions
  • Manage external agencies and partnerships effectively
  • Oversee communications budgets and allocate resources for maximum impact

Key Challenges:

  • Navigating the ethical and reputational complexities of communicating on sensitive social issues
  • Balancing large-scale visibility with responsible, survivor-centric storytelling

Required Skills & Competencies:

  • Strong strategic planning and execution capabilities in communications
  • Excellent writing and storytelling skills with the ability to simplify complex narratives
  • Proven expertise in media relations, brand building, and digital communication
  • Strong stakeholder management and relationship-building skills
  • Data-driven mindset with experience in tracking communication KPIs and impact
  • Proficiency in digital tools, social media platforms, and content management systems
  • Strong communication skills in English; proficiency in Hindi or other regional languages is an advantage

Qualifications & Experience:

  • Master's degree in Mass Communication, Media Studies, Journalism, Public Relations, or a related field
  • 10–12 years of progressive experience in communications, including at least 5 years in a leadership role
  • Experience in the development sector preferred; candidates from public health, gender, mental health, or journalism backgrounds are also encouraged to apply
  • Demonstrated expertise in content strategy, crisis communication, donor engagement, and media outreach

Why This Role:

  • Opportunity to lead communications at scale and create meaningful social impact
  • High-visibility leadership role with direct influence on strategy and growth
  • Chance to build systems, narratives, and campaigns that reach millions and drive lasting change

More Info

Job Type:
Function:
Employment Type:
Open to candidates from:
Indian

Job ID: 146983209

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