Assistant Marketing Manager

Philips

Gurugram

3-5 Years

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Posted 22 hours ago
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Job Description

Your role:
As an Assistant Category Marketing Manager, you'll play a vital supporting role in theend-to-end business growth and marketing effortsfor a specific business group in India. You'll contribute to the development and execution of marketing strategies for our categories, helping to build strong brand experiences across various touchpoints. This role is an excellent opportunity to gain hands-on experience inP&L understanding, marketing execution, and strategic developmentwithin a dynamic environment. You'll be instrumental in supporting initiatives aimed at increasing sales, growth, and profitability, while learning how to build long-term competitive strength.
As Business Support:
Assisting with P&L analysis:Supporting the Category Marketing Manager in understanding revenue and profitability drivers for the business.
Contributing to business strategy:Providing support in the development and execution of business strategies and roadmaps.
Supporting product initiatives:Assisting with market research, pricing analysis, and product development support.
Executing channel strategies:Helping to implement strategies across various channels, including traditional trade, modern trade, e-commerce, and emerging channels.
Data analysis and reporting:Assisting with data analysis to support business operations.
As Marketing Support:
Marketing plan execution:Supporting the implementation of marketing strategies and plans, including ATL/BTL activities and digital campaigns.
Brand activation support:Assisting with brand positioning and communication initiatives.
Insight gathering:Supporting the collection and analysis of consumer insights and value propositions, with a focus on digital trends.
Portfolio assistance:Helping with product portfolio management tasks.
Local market adaptation:Supporting Local for Local initiatives and adapting global campaigns for the Indian market.
You're the right fit if:
3-5 years of overall work experiencein marketing, preferably within Consumer Durables, FMCG, or E-commerce sectors.
Demonstrated understanding of marketing fundamentals, with some exposure to ATL, BTL, and digital marketing.
Experience in assisting with brand or portfolio developmentand activation activities.
Familiarity with marketing across diverse channels, including digital platforms.
Ability to work effectively within a teamand provide strong support to senior managers.
Good communication and interpersonal skills, with a willingness to learn and contribute.
M.B.A. from a premier B-School is desirable

More Info

Job Type:

Permanent Job

Industry:

Health Care

Role:

Marketing Manager

Function:

Marketing & Communications

Employment Type:

Full time

Open to candidates from:

Indian

About Company

Philips

We are a leading health technology company focused on improving peoples health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care.
We leverage advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care.

Job ID: 119807773

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