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We are looking for a Senior Executive- Designer who is equal parts traditional craft and future-forward. You are someone who has grown up with Adobe Suite but is already living in the world of AI- powered creation — using tools like Midjourney, Kling, Google Veo 3.0, Luma Labs and Higgsfield to build creatives and videos that feel impossibly good. This is not a role for someone who is curious about AI. This is for someone who is already building with it every day.
Key Responsibilities:
Core Design Responsibilities
• Own end-to-end creative development for campaigns across digital, social, e-commerce,
for brands under the Honasa umbrella.
• Create high-quality static visuals, GIFs, and motion content that are on-brand, thumb-
stopping, and conversion-driven.
• Work closely with the Creative Director, copy team, and brand managers to translate
briefs into exceptional visual executions.
• Design for multiple formats — Instagram, YouTube, Amazon listings, Meta ads, website
banners, and more.
• Maintain and evolve brand design systems across the Honasa portfolio.
AI Workflow & Innovation
• Lead the integration of AI tools into the creative workflow — from ideation and
concepting to final output.
• Use AI image generation tools (Midjourney, Ideogram, Adobe Firefly, Seedream ) to
create photorealistic product shots, lifestyle imagery, and concept visuals.
• Produce AI-driven video content using tools like Kling AI, Veo 3, Higgsfield AI, and
Runway for reels, ads, and brand films.
• Use Nano banana and similar platforms for rapid prototyping, model fine-tuning, and
batch creative generation.
• Build AI-assisted production pipelines that reduce turnaround time without compromising
on quality.
• Train and mentor junior designers on AI tools, prompt engineering, and best practices for
AI-assisted design.
• Stay on top of the latest developments in generative AI and proactively introduce
relevant tools to the team.
Collaboration & Process
• Partner with the performance marketing team to create high-converting ad creatives
backed by AI-generated variants for A/B testing.
• Present creative concepts to internal stakeholders clearly and confidently.
• Manage multiple projects simultaneously, meeting deadlines with high attention to detail.
Qualifications Required:
Job ID: 145780461