Plunic was founded in 2017 with the aim to redefine performance marketing for brands and enable them access to high-intent consumers at scale. Over the years, Plunic has invested in and partnered with some of the most popular and fast-growing brands across the web, reaching approximately 300 million unique visitors every month
We are looking for a results-driven
Affiliate Manager to manage and scale affiliate partnerships in the USA insurance market (Auto, Health, Life, Personal Loans etc). The ideal candidate will have experience in performance marketing, lead generation, and compliance-heavy verticals.
Key Responsibilities:
Affiliate Recruitment & Onboarding
- Identify, recruit, and onboard new affiliates (publishers, media buyers, networks)
- Build strong relationships with high-performing partners in the US insurance space
- Negotiate payouts, caps, and deal structures
Campaign Management
- Manage CPA/CPL campaigns across insurance verticals (Auto, Health, Life, Final Expense)
- Monitor daily performance (leads, conversions, ROI, approval rates)
- Optimize campaigns based on traffic quality and partner performance
Traffic & Performance Optimization
- Analyze affiliate traffic sources (Facebook, Google, Native, Email, Call transfers)
- Improve lead quality and conversion rates
- Scale profitable campaigns while controlling fraud and compliance risks
Compliance & Quality Control
- Ensure adherence to USA insurance compliance standards (TCPA, HIPAA where applicable)
- Monitor for fraudulent or low-quality traffic
- Work closely with compliance teams and advertisers
Reporting & Analytics
- Track KPIs: EPC, CTR, CVR, ROI, Approval Rates
- Generate performance reports for internal teams and clients
- Use tracking platforms (HasOffers, Everflow, Tune, CAKE)
Client & Advertiser Coordination
- Liaise with insurance advertisers and networks
- Manage campaign requirements, creatives, and landing pages
- Ensure delivery of high-quality leads/calls
Required skills & qualifications:
- Minimum 5 years experience in affiliate marketing or performance marketing
- Strong knowledge of USA insurance vertical (Auto, ACA, Medicare, Life)
- Experience with CPL/CPA/Pay-per-call models
- Familiarity with tracking tools (Tune, Everflow, CAKE, Voluum, RedTrack)
- Data-driven mindset with strong analytical skills
- Excellent communication and negotiation skills
Preferred Qualifications
- Experience with pay-per-call campaigns and Lead Gen campaigns
- Existing affiliate network or publisher connections
- Knowledge of lead validation & call center flows
- Experience handling monthly budgets and scaling campaigns
About our parent brand - Z1 Tech:
Z1 Tech (Great Place to Work-Certified™) is a technology first company which strives to innovate digital advertising and marketing to streamline automation in favour of humankind. Our mission is to build for the future. We believe in trying to play where the technology is going, not where it has been. This has enabled us to bet on the future and build successful brands like VDO.AI, Receptix, Jnee and NewsD. Our offices are located in New York and in India (Gurugram).
We're committed to creating a dynamic work environment that values diversity and inclusion and represents employees across various skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations, and gender identities.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
