Performance marketing, GTM Strategy, Affiliate Program, Social Media Marketing, Business Development Partnerships, influencer marketing, Product Marketing, Referral Campaigns, User acquisition, Direct Outreach

Power Bi, CSS, Google Tag Manager, Sql, HTML, WordPress, Javascript, Python, SEO, AI-search optimisation, Marketing automation tools, Prompt engineering, Conversion tracking setups, LLMs fine-tuning, Google Ads, RAG, GA4, Looker Studio

Data Analytics, Mta, causal impact analysis, Advertising Sales, user lift experiments, financial analysis, a/b testing, MMM, Media Analytics, Digital Media, geo experiments, incrementality testing, Marketing Consulting, Quantitative Analysis

attribution , media metrics, ROI measurement, OOH activations, traditional media planning, media strategy, BTL campaigns

data engineering , adobe target , Sql, Adobe Analytics, Adobe Campaign, MLops, BigQuery, Google Tag Manager, Python, Terraform, Docker, Adobe Launch, Cloud Dataflow, Vertex AI, Adobe RTCDP, GA4, GA360, Adobe Experience Platform, Agentic AI, Cloud Functions

Scripting languages (e.g. Python), Data querying languages (e.g. SQL), Power analysis and minimum detectable effect (MDE) calculations, Machine Learning, Data mining, Statistical Modeling, Applied statistics, Large-scale analytics

display , Google Analytics, Cro, Linkedin, Meta, Google Ads, affiliate platforms, Youtube, Looker Studio, remarketing, Bing

Power Bi, Tableau, Excel, Salesforce Analytics, Powerpoint, Reporting documentation, Dashboard development, Data Validation, Salesforce CRM reporting and dashboards

Google Ads, UTM discipline, LinkedIn Campaign Manager, Meta Business Suite, CRM hygiene, MarTech stack, programmatic platforms, regional tracking architecture

attribution , Firebase, Tableau, Google Ads, Meta Ads, Metabase, ab testing, Performance marketing, Marketing analytics tools, Funnel metrics