Performance Marketing Manager
Performance Marketing Manager
techwise digital- Posted a day ago
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Job Description
We are looking for a results-driven Performance Marketing professional with 5+ years of experience managing paid acquisition programs across India and international markets, particularly the US. The candidate will be responsible for planning and executing multi-channel campaigns across Google Ads, Meta, YouTube, LinkedIn, Display, Bing and affiliate platforms.
The role requires strong expertise in campaign strategy, audience targeting, PPC optimization, budget management, lead generation and conversion improvement. The individual should be comfortable managing significant advertising spends and using data to improve CAC, CPL, ROAS and overall revenue contribution. Experience with Looker Studio, Google Analytics, remarketing, CRO and A/B testing is essential. Strong exposure to both B2B and B2C campaigns, international markets, and collaboration with creative, content, technology and CRM teams is preferred.
Skills: google ads,performance analytics,performance marketing
The role requires strong expertise in campaign strategy, audience targeting, PPC optimization, budget management, lead generation and conversion improvement. The individual should be comfortable managing significant advertising spends and using data to improve CAC, CPL, ROAS and overall revenue contribution. Experience with Looker Studio, Google Analytics, remarketing, CRO and A/B testing is essential. Strong exposure to both B2B and B2C campaigns, international markets, and collaboration with creative, content, technology and CRM teams is preferred.
Skills: google ads,performance analytics,performance marketing
More Info
Key Skills
Meta
affiliate platforms
Looker Studio
Bing
About Company
Skills:
Gtm, cpl, remarketing, CAC, Youtube, Google Ads, CPQL, ROAS, GA4, Meta Ads, CRM, Audience Targeting, a/b testing
Skills:
roi management , Google Ads, Meta Ads, campaign strategy, Analytics
Skills:
bing ads , Google Analytics, Excel, Word, Google Ads, Ppc, Tag Manager, Powerpoint, FB Ads, Microsoft Advertising
Skills:
display , Youtube, Budget Management, analytics tools, Video, Google Ads, attribution and tracking systems, conversion rate optimization, Search
Skills:
Forecasting, Marketplace Ads, Attribution tools, Google Ads, Campaign Planning, Bidding strategies, Meta Ads