Position: Growth Marketing Manager

Location: Bengaluru, India (Remote)

About Us:

Real Eyes is a creative performance agency, a part of AdMax Local specializing in eCommerce and Search & Social marketing. Our mission is to help businesses realize and achieve their potential. We partner with businesses to achieve performance at scale with our brand and data-driven creative seamlessly integrated with a full-funnel media strategy. Our approach defines the creative strategies that resonate at each stage of the consumer decision journey, resulting in profitable growth.

About the Role:

AdMax Local Digital is seeking a Growth Marketing Manager (Paid Search & Paid Social) to lead, mentor, and scale a globally distributed team of Growth Marketing Specialists across Paid Search and Paid Social for our Real Eyes team. This is a senior, hands-on leadership role that blends people management, strategic ownership, and direct execution.

The Lead will be accountable for portfolio-level performance, global best-practice adoption, and talent development, while also personally managing a select set of high-impact Paid Search and Paid Social accounts across international markets.

Key Responsibilities:

Team Leadership & Global Delivery:

Lead, coach, and develop a team of Growth Marketing Specialists across regions and time zones
Own onboarding, training plans, skill progression, and ongoing performance management
Establish and enforce global best practices, QA frameworks, and delivery standards
Provide strategic oversight and escalation support for complex or underperforming accounts
Build a culture of experimentation, accountability, and continuous improvement
Act as senior strategic owner for assigned global accounts
Translate client business objectives into scalable Paid Search and Paid Social strategies
Lead quarterly business reviews (QBRs), annual planning, and test roadmaps
Partner closely with Creative, Analytics, CRO, and Client Leadership teams to deliver integrated growth strategies
Support senior client communications and strategic presentations

Hands-on Channel Execution:

Personally manage and optimize a subset of Paid Search and Paid Social accounts
Build, launch, and scale campaigns across Google Ads, Microsoft Ads, Meta (Facebook & Instagram), TikTok, and emerging platforms
Drive structured experimentation across keywords, audiences, bidding strategies, creatives, and landing experiences
Ensure strong measurement foundations, attribution readiness, and tracking accuracy
Own performance reporting, insights generation, and outcome-focused storytelling
Identify trends, risks, and growth opportunities across global portfolios
Ensure data-driven decision-making using platform insights, analytics tools, and test results
Drive efficiency, scale, and incremental revenue growth across regions
Develop and maintain learning agendas for clients around key projects for campaign structure, audiences, creative and measurement.
Methodical A/B testing of keywords, ads and other media tactics
Support media and creative strategy, planning, and implementation of campaigns to deliver against KPIs.
Requires strong project management skills to prioritize day-to-day standard tasks, test activation, and campaign optimization.
Participate in internal meetings, share, and collaborate with all team members.
Own Meta Measurement and incrementality programs (e.g., Conversion Lift / Brand Lift) to quantify true incremental impact and inform scaling decisions
Build and optimize eCommerce social programs including Catalog Ads / Dynamic Product Ads, product set strategy, feed diagnostics, and merchandising-led creative
Lead attribution testing across platforms and analytics (e.g., Meta vs GA4), validate conversion paths, and recommend reporting/optimization adjustments
Implement, QA, and troubleshoot Meta Pixel + Conversions API (CAPI) setups including event mapping, deduplication, AEM configuration, and fixing data-quality gaps

Key KPIs & Success Metrics

Success in this role will be measured by:

Achievement of client revenue, ROAS, CPA, and efficiency targets across Paid Search and Paid Social
Consistent portfolio growth and scalability across global markets
Quality and consistency of testing frameworks and learnings adoption
Client retention, satisfaction scores, and expansion opportunities
Team performance indicators including skill progression, utilization, and retention
Reduction in errors, rework, and last-minute escalations through strong QA and planning
Timely delivery against SLAs, roadmaps, and strategic commitments

Requirements:

This role requires working remotely from 4am to 1pm PST
10+ years of experience in Paid Search and Paid Social, with significant agency experience
Bachelor's degree in marketing, Business, Analytics, or a related discipline
4+ years of experience in strong tracking implementation skills: Meta Pixel + CAPI, GA4/GTM (including server-side where applicable), event schema design, and ongoing troubleshooting
Hands-on expertise in Meta Measurement (lift tests), eCommerce Catalog/Dynamic Product Ads, and attribution methodologies
Proven experience leading and scaling high-performing global marketing teams
Deep expertise in Google Ads, Microsoft Ads, and Meta. TikTok experience strongly preferred
Strong understanding of direct response marketing, full-funnel growth strategies, and attribution
Experience managing senior client stakeholders across international markets
Advanced analytical skills with the ability to convert data into strategic recommendations
Strong Excel / Google Sheets proficiency; experience with dashboards and BI tools
Exposure to CRO, analytics implementations, and conversion tracking frameworks
Excellent communication, prioritization, and cross-functional leadership skills

Why Join AdMax Local:

Be part of a fast-growing international marketing technology company.
Work on high-impact, performance-driven campaigns for global clients.
Collaborate with a talented and supportive team focused on innovation and results.
Enjoy opportunities to grow your paid search expertise with global exposure.

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