Job Summary

We are looking for a sharp, creative, and execution-focused Marketing Associate who deeply understands the core principles of marketing and copywriting. This role is ideal for someone who can create high-converting content, manage LinkedIn as a growth channel, support direct outreach initiatives, and assist in building marketing assets across the entire customer journey from awareness to conversion.

Key Responsibilities

Content Creation & Copywriting
Create high-converting posts and authority-building content for awareness, engagement, retargeting, and lead generation campaigns.
Identify strong hooks, angles, and messaging that resonate with the target audience.
Write clear, persuasive copy aligned with brand voice and business objectives.
LinkedIn Management & Growth
Own end-to-end LinkedIn management for both personal and company profiles.
Plan and execute a consistent posting schedule.
Build and manage content calendars aligned with marketing goals.
Drive engagement through comments, DMs, and strategic interactions.
Direct Outreach & Community Engagement
Perform direct outreach through LinkedIn and WhatsApp.
Support retargeting efforts via personalised messaging.
Create and manage engaging content for WhatsApp communities to nurture leads and build trust.
Marketing Collateral & Sales Enablement
Assist in creating and updating marketing collaterals across different stages of the customer journey.
Develop pitch decks, case studies, and structured proposals.
Customize proposals for individual clients based on brand audits, business needs, and growth goals.
Website & Funnel Support
Assist in improving website flow, structure, and messaging to build credibility.

Qualifications (Please Apply Only If You Meet These Requirements)

Bachelor degree / MBA / Post Graduate in Marketing or related field (Freshers can apply).
Strong knowledge or interest in AI-based creative and design tools (e.g., Canva, Midjourney, ChatGPT).
Excellent communication, organizational, and analytical skills.
A smart, intrapreneur mindset with a passion for marketing innovation and problem-solving.
Strong copywriting skills with a focus on clarity, persuasion, and conversion.
Ability to create structured proposals and professional marketing materials.

Bonus Skills (A Plus For Your Application)

Experience in marketing, campaign management, or content-led growth roles.
Experience managing LinkedIn for personal brands or businesses.
Understanding of lead generation, retargeting, sales funnels, and conversion tracking.
Experience with CRM, marketing automation tools, or structured lead management.
Exposure to WhatsApp marketing or community-led growth.

The Marketplace Guru Core Values

Smart Tech, Smarter Moves: We don't just use tech — we embrace it. AI and tools fuel faster action and smarter results.
1+1 = 11: Through mentoring, collaboration, and trust, we achieve more together — transforming good teams into great ones. Soft on People, Tough on Problems: We lead with empathy and respect while tackling challenges with unwavering resolve.
Clear, Kind & Consistent: We communicate openly and respectfully. Clarity and consistency fuel progress. Intrapreneurial Instinct: We take ownership, adapt to challenges, and pursue continuous learning to push the organization forward.
Intrapreneurial Instinct: Excellence isn't just a goal — it's our standard. We take full responsibility, adapting to challenges with resilience. With a commitment to continuous learning, we proactively create opportunities that fuel the org forward.
Courage to Speak, Strength to Listen: We share truth with care - even when it's hard. Feedback is intentional, not impulsive. We think about the WHY, care about the HOW, and deliver it when it matters most - in the movement. And when others speak, we listen to understand, not to respond.

Expectations (What To Expect)

Work Hours: 46 hours a week, with 8 hours per day.
Competitive Salary: Attractive base salary.
Work From Home: Permanent WFH setup, provided you excel at your job
A dual Monitor setup is required (at least 8GB of RAM) + 50 MBPS Internet Speed.
Learning Resources: Unlimited access to our SOP Library to support your professional development.
Career Support: Ongoing guidance and mentorship for your career advancement and personal growth.

Company Overview

The Marketplace Guru is an E-Commerce Marketplace Agency and Accelerator dedicated to driving global growth for brands. We help brands scale internationally by integrating them into our cross-border fulfillment network and executing strategic marketing campaigns across various global marketplaces.

Our Services Include

Channel Onboarding / Marketplace Onboarding
PPC Management
SEO and Listing Optimization
Content Creation and Creative Optimization
Storefront Management
Brand Strategy
Inventory Forecasting
Fulfillment and Shipping
Brand Hygiene
Data Insights & Analysis
Ensuring Compliance for Global Markets

Why Join The Marketplace Guru

At The Marketplace Guru, We're More Than An Agency—we're Your Partner In Success. Here's Why You'll Love Being Part Of Our Team

Diverse Experience: Collaborate with a variety of overseas customers and global brands across multiple categories, gaining valuable insights into diverse market dynamics.
Expert Collaboration: Partner with industry gurus and passionate teams who are committed to excellence and innovation.
Empowered Environment: Embrace a culture of self-ownership that empowers you to take initiative and make an impact without micromanagement.
Cutting-Edge Tools: Utilize the most advanced tools and technologies that keep you updated and enable smart working, empowering you to achieve success.
Clear Growth Path: Experience a well-defined career trajectory with transparent steps to help you advance.
Open Culture: Thrive in a friendly and inclusive environment that encourages open communication, collaboration, and teamwork.

Join us and become part of a transformative journey in the e-commerce landscape, where you'll work alongside industry experts to drive innovation and success!

Skills: communication,google ads,lead generation,collaboration,marketing analytics,data management,optimization,email marketing,campaigns,meta ads

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