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The Muthoot Group

ZONAL MARKETING MANAGER - COS

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Job Description

Job Description :

Marketing Leadership and the SPOC at the Zonal level.

Manage ATL, BTL activities, event management etc., Translate Brand positioning, personality,
imagery & values into local language/ culture/tradition (Adaptation & Innovation at local level in
consideration with geographical, cultural & diversity related factors) Implement Brand
initiatives.
Contribute marketing perspectives & thinking at the Zonal level towards building & executing
holistic business plans & activities for the regions.
Manage Marketing MIS/Insights at the Zonal level
Custodian of Brand guidelines.
Oversee execution and follow through completion and track outcome & metric.
Lead development of Branch specific and custo

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About Company

Muthoot Finance Ltd. is an Indian financial corporation and the largest gold loan NBFC in the country. In addition to financing gold transactions, the company offers foreign exchange services, money transfers, wealth management services, travel and tourism services, and sells gold coins.

Job ID: 145913799

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