Role Overview
We are looking for a Senior WordPress Developer to own the development, performance, and evolution of our marketing website and campaign infrastructure. The ideal candidate combines deep WordPress expertise with a strong understanding of performance marketing, SEO, and marketing automation integrations.
Department:
Digital Marketing / Technology
Reports To:
Head of Marketing / CMO
Location:
Chennai
Experience:
7–10 Years
Key Responsibilities
- Own end-to-end development, maintenance, and optimisation of the company website built on WordPress
- Build and deploy high-converting campaign landing pages with fast load times and mobile-first design
- Develop custom WordPress themes and plugins tailored to marketing requirements
- Implement tracking, tag management, and analytics solutions (Google Tag Manager, GA4, Meta Pixel)
- Integrate the website with CRM, marketing automation, and lead capture tools (HubSpot, Zoho, Mailchimp, etc.)
- Ensure website security, uptime (99.9%+), and performance including Core Web Vitals compliance
- Collaborate with the UI/UX designer to implement designs with pixel-perfect accuracy
- Lead code reviews, technical documentation, and CI/CD pipeline management
- Mentor junior WordPress developers and provide technical direction
Requirements
- 7–10 years of WordPress development experience, with advanced custom theme and plugin development skills
- Expert proficiency in PHP, HTML5, CSS3, JavaScript / jQuery
- Experience with page builders such as Elementor, Divi, or Gutenberg block editor
- Strong understanding of website performance optimisation, caching, and CDN configuration
- Experience integrating RESTful APIs and third-party marketing/CRM platforms
- Familiarity with MySQL database management and query optimisation
- Version control proficiency (Git) and experience with CI/CD pipelines
- Solid understanding of SEO technical requirements (schema, sitemaps, canonical tags, crawlability)
- Experience with hosting environments: WP Engine, Kinsta, AWS, or similar
