Company Overview
Pinnacle Infotech values inclusive growth in an agile, diverse environment. With 30+ years of global experience, 3,400+ experts completed 15,000+ projects across 43+ countries for 5,000+ clients. Join us for rapid advancement, cutting-edge training, and impactful global projects. Embrace E.A.R.T.H. values, celebrate uniqueness, and drive swift career growth with Pinnaclites!
Job Title: Content Writer
Company: Pinnacle Infotech Solutions
Experience: 2–4 Years
Location: Durgapur, West Bengal (Full-time, On-site)
Role Overview
We are looking for a creative and detail-oriented Content Writer to join our marketing team at Pinnacle Infotech Solutions. This is a hands-on execution role responsible for transforming marketing strategies into impactful content across global markets.
The ideal candidate is a strong storyteller with the ability to simplify complex technical concepts into engaging, SEO-friendly content. You will collaborate with subject matter experts (SMEs), design, and digital teams to ensure a consistent brand narrative across platforms while supporting global marketing initiatives.
Key Responsibilities
- Create original, high-quality technical content for digital and print platforms (no AI dependency).
- Research, analyze, and translate complex technical information into clear, engaging content.
- Develop content for websites, blogs, videos, brochures, newsletters, white papers, case studies, press releases, and social media.
- Write SEO-optimized content to enhance brand visibility and promote services.
- Update, manage, and maintain website content regularly.
- Collaborate with Design and Digital Marketing teams for campaigns and events.
- Support global marketing campaigns and ensure timely execution.
- Manage social media content, publishing, engagement, and performance tracking.
- Curate and repurpose content for LinkedIn and internal communication platforms.
- Monitor industry trends, competitor activities, and thought leadership content.
- Assist in marketing deliverables for events, campaigns, and brand initiatives.
Required Skills & Qualifications
Technical Writing
- Proven experience in technical content writing.
- Ability to simplify complex concepts for both technical and non-technical audiences.
- Strong adaptability in writing style across formats and target audiences.
- Excellent command of English grammar and writing skills.
SEO Expertise
- Solid understanding of SEO best practices.
- Experience in keyword research, on-page optimization, meta tags, and content structuring.
- Familiarity with SEO tools such as Google Search Console, SEMrush, or Ahrefs (preferred).
- Basic knowledge of technical SEO is an added advantage.
Content Planning & Collaboration
- Experience in content planning and managing editorial calendars.
- Strong research and analytical skills.
- Ability to collaborate effectively with internal teams and SMEs.
- Confident in stakeholder management within a matrixed environment.
Additional Skills (Preferred)
- Experience with Surfer SEO or similar tools.
- Working knowledge of CMS platforms such as WordPress.
- Proficiency in MS Office tools.
- Strong attention to detail and deadline management.
- Ability to manage multiple projects independently.
- Excellent communication, analytical, and problem-solving skills.
Why Join Us
Be part of a dynamic global marketing team where your content will shape brand storytelling, drive engagement, and support innovative digital campaigns across international markets.
Interested candidates, kindly share your resume at [Confidential Information]
