Job description
Visual Merchandising - Responsible for developing and implementing the visual merchandising strategy across all Home Centre stores to ensure consistent brand presentation, an elevated customer experience, and improved commercial performance. This role blends creativity, strategic planning, and strong retail acumen to translate the Home Centre brand identity into impactful visual displays and inspiring in-store experiences.
Key Responsibilities:
- Develop and execute seasonal visual merchandising guidelines for Home Centre Retail in alignment with brand, marketing, and commercial priorities.
- Create and manage 3D planograms and VM directives to ensure accurate and consistent execution across all stores.
- Design store layouts, room setups, window concepts, and in-store visual themes to enhance visual appeal and drive conversion.
- Ensure adherence to Home Centre VM standards across all formats, including large-format stores, small-format stores, and remodel stores.
- Collaborate with the Buying & Merchandising, Marketing, Retail Operations, and Store Design teams to deliver cohesive visual experiences.
- Analyze store performance, customer insights, and display impact to refine VM strategies and maximize commercial outcomes.
- Conduct regular store visits to audit VM execution, provide training, and identify improvement opportunities.
- Build VM capability across the retail network by leading training programs for store teams on VM standards, guidelines, and execution.
- Manage VM calendars, budgets, vendors, and timelines to ensure timely rollout of visual assets and campaigns.
- Support new store openings, refurbishments, and store transformations with VM planning and execution.
Qualifications & Experience:
- Bachelors degree in Visual Merchandising, Fashion, Retail Management, Interior Design, or a related field.
- 58 years of experience in visual merchandising, preferably in home retail, furniture, dcor, or lifestyle categories.
- Strong design skills with hands-on experience in 3D planning tools and VM software.
- Deep understanding of customer behaviour, product presentation principles, and store usability.
- Strong communication, stakeholder management, and project execution skills.
Key Competencies:
- Creative ideation & innovation
- Home retail product understanding (Furniture, Decor, Kitchen, Tabletop, etc.)
- Strong aesthetic and spatial awareness
- Retail and customer experience orientation
- Planning & execution excellence
- Cross-functional collaboration
- Attention to detail
