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Key Responsibilities:
1. Video Editing and Production:
●
Conceptualise, storyboard, shoot, and edit engaging video content optimised
for social media platforms and digital marketing campaigns.
●
Utilize video editing software to enhance footage, add effects, transitions, and
captions, maintaining a cohesive brand narrative and visual style.
●
Stay updated on video trends, formats, and best practices to create content
that resonates with target audiences and drives meaningful interactions.
2. Graphic Design for Social Media:
●
Develop visually appealing graphics, illustrations, and multimedia content
tailored for various social media platforms, including but not limited to
Instagram, Facebook, Twitter, LinkedIn, Youtube and TikTok.
●
Create compelling visual stories, infographics, and branded assets to
enhance audience engagement and promote brand awareness.
●
Ensure consistency in brand identity, messaging, and design aesthetics
across all social media channels.
3. UI/UX Design for Digital Products:
●
Collaborate with cross-functional teams to design intuitive and user-friendly
interfaces for web and mobile applications, focusing on enhancing usability,
accessibility, and overall user experience.
●
Create wireframes, prototypes, and high-fidelity designs that effectively
communicate user flows, interactions, and design principles.
●
Conduct user research, usability testing, and feedback analysis to iteratively
improve product designs and address user needs and pain points.
4. Content Strategy and Brand Alignment:
●
Work closely with marketing and branding teams to align graphic and video
content with overall content strategy, brand guidelines, and marketing
objectives.
●
Translate brand values, messaging, and storytelling into visually compelling
assets that resonate with target audiences and reinforce brand identity.
●
Continuously explore innovative approaches and creative concepts to
differentiate the brand and drive engagement on social media platforms.
Job ID: 145785423