Role Description
This is a full-time on-site role for a Thumbnail Designer (2-3 years experience) located in Mumbai. The Thumbnail Designer will be responsible for creating visually appealing thumbnails for podcast episodes, ensuring they are eye-catching and engaging for the audience.
you will:
- Design visually compelling thumbnails for YouTube videos, podcasts, talk shows, and other digital content.
- Own the click-through rate (CTR) metric for thumbnails, continuously optimizing designs to increase viewer engagement.
- Collaborate with creative strategists and video editors from pre-production to post-production to develop and execute thumbnail concepts.
- Research and stay updated with current design trends and competitors strategies to keep our content fresh and relevant.
- Create multiple variants and conduct A/B testing to identify the most effective thumbnail designs.
- Conceptualize new and original ideas that align with the brand&aposs visual identity.
- Use Photoshop and other design tools to generate realistic and engaging thumbnails.
- Actively participate in creative reviews, applying feedback to refine and perfect thumbnail designs.
about you:
- You thrive in dynamic environments, taking ownership of your creative work with independence and accountability.
- You have a keen eye for design and a passion for creating visually engaging content.
- You embrace the startup mindsetcomfortable with ambiguity, adaptable, and resourceful.
your skills & experience:
- 1-3+ years of professional graphic design experience, ideally with a focus on designing thumbnails for YouTube or other digital platforms.
- Expertise in Adobe Photoshop and Illustrator.
- A portfolio demonstrating a strong sense of visual aesthetics, creativity, and technical skill in graphic design.
- Insight into what makes users select your content among a stream of hundred other options.
