Territory Sales Manager

Role Overview

The Sales Representative will be responsible for driving sales growth, building strong relationships with healthcare professionals, and expanding the market presence of Ayati Devices within the assigned territory. The role involves promoting specialized medical devices, particularly in diabetic foot care and neuropathy, while ensuring high customer engagement and satisfaction.

Key Responsibilities

1. Sales & Business Development

Achieve monthly, quarterly, and annual sales targets within the assigned territory

Promote and sell Ayati Devices portfolio (e.g., diabetic foot care, neuropathy diagnostics devices)

Identify new business opportunities in hospitals, clinics, and diagnostic centers

Execute territory sales plans in alignment with company objectives 

2. Customer Relationship Management

Build and maintain strong relationships with doctors, diabetologists, podiatrists, and hospital stakeholders

Conduct regular customer visits and ensure high engagement levels

Provide product demonstrations and clinical education to healthcare professionals Handle customer queries and ensure timely resolution 

3. Market Development

Develop new accounts and expand existing customer base

Increase product penetration in key accounts and institutions

Gather market intelligence on competitor activities, pricing, and trends Provide regular feedback to management on market dynamics 

4. Product Promotion & Training

Conduct product demos, workshops, and CMEs (Continuing Medical Education programs)

Educate customers on clinical benefits and usage of devices

Support marketing initiatives, campaigns, and product launches 

5. Reporting & Compliance

Submit daily/weekly sales reports and updates to Area/Regional Manager

Maintain accurate records of customer interactions and sales activities

Ensure compliance with company policies and healthcare regulations 

Key Performance Indicators (KPIs)

Achievement of sales targets

Number of new accounts opened

Customer retention and engagement levels

Product demo conversions

Market share growth in assigned territory  

Qualifications & Experience

Bachelor's degree (Science / Pharmacy / Biomedical / Business preferred)

1–5 years of sales experience in medical devices, diagnostics, or healthcare

Experience in diabetic care or hospital sales is an added advantage

Skills & Competencies

Strong communication and presentation skills

Good clinical understanding and ability to explain medical concepts

Relationship-building and negotiation skills

Self-motivated with a result-oriented approach

Willingness to travel extensively within the assigned territory 

Preferred Attributes

Experience in handling hospital and institutional sales

Exposure to diabetic foot care / neuropathy segment

Ability to work in a fast-growing, entrepreneurial environment