About the Role
We're looking for a high-agency copywriter who blends performance instincts with brand sensibility. You'll craft copies that sell, convert, and build trust. Think of this as a hybrid role between a direct response marketer and a storyteller built for a fast-scaling consumer brand.
6 days working (remote)
Languages Required: Telugu
Budget : 30k-40k
Key Responsibilities
1. Performance Copywriting
- Write thumb-stopping ad hooks, headlines, and CTAs across Meta, Google, YouTube.
- Develop and test high-velocity creative variants (UGC, AI persona, statics, scripts)
- Optimize for CTR, CVR, thumbstop rate not just good writing
2. Landing Pages & CRM
- Build high-converting LPs based on persuasion frameworks (AIDA, PAS, etc)
- Own copy for emails, WhatsApp, SMS contextual, high-engagement, action-oriened.
- Collaborate with design and media teams to improve funnel performance.
3. Brand & Campaign
- Craft campaign narratives across brand films, influencer scripts, and offline as sets
- Maintain consistent tone of voice across all touchpoints.
- Translate brand values into clear, memorable language without losing performance edge.
What We're Looking For
- 24 years of experience in copywriting, preferably in D2C, health-tech, or performance-led brands.
- Strong understanding of user psychology and digital funnels.
- Fluent in English and comfortable with Hinglish or vernacular writing.
- Ability to simplify complex ideas into sharp, scannable copy.
- Comfortable iterating fast you love testing, learning, and optimizing.
- Bonus: Experience writing for video (UGC scripts, founder ads, AI-led formats)
