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Job Title: Technical Marketing Executive (AWS Marketplace & Cloud Services)
Role: Full-time
Location: Chandigarh
About Us
We are a technical marketing and content execution company that helps cloud, SaaS, and IT service providers accelerate their growth through marketplace visibility, AI discoverability, and go-to-market execution. As an AWS Select Tier Partner, we specialize in taking cloud/IT services to market through AWS Marketplace and related partner programs.
We are now looking for a Technical Marketing Executive who can drive our AWS Marketplace listing projects, optimize technical/marketing documentation, and support the go-to-market strategy for cloud and IT services.
Role Overview
The Technical Marketing Executive will be responsible for planning, creating, and executing technical marketing initiatives around AWS Marketplace listings, cloud service positioning, and IT service offerings. This role requires a strong mix of technical understanding, marketing strategy, and content execution skills.
You will work closely with our technical team, AWS partner managers, and clients to ensure that listings, documentation, and marketing campaigns are accurate, compelling, and optimized for visibility across AWS Marketplace and AI search ecosystems.
Key Responsibilities
• AWS Marketplace Listings & Management
• Drive end-to-end AWS Marketplace listing process for cloud/IT services (SaaS, Professional Services, Consulting).
• Prepare and update technical product/service descriptions, solution briefs, and compliance documentation.
• Collaborate with AWS partner teams to ensure listing approval, validation, and co-sell readiness.
• Go-to-Market & Technical Marketing
• Develop GTM content including case studies, solution briefs, eBooks, and landing pages to support AWS Marketplace offerings.
• Optimize listings and collateral for AI discoverability (AI SEO) and AWS Marketplace search.
• Work with internal and client stakeholders to align messaging with AWS competency and program requirements.
• Content & Campaign Support
• Draft and refine technical/marketing collateral (brochures, whitepapers, blog posts, etc.).
• Support campaign execution across LinkedIn, email, and partner marketing channels.
• Track performance and contribute to reporting on visibility, leads, and engagement.
Qualifications & Skills
• Bachelor's degree in Marketing, Computer Science, Information Technology, or related field.
• 1–2 years of experience in technical marketing, cloud/IT services marketing, or AWS partner ecosystem.
• Understanding of AWS Marketplace processes, cloud services terminology, and partner GTM programs.
• Strong writing and editing skills for technical and marketing content.
• Ability to translate complex technical features into business-oriented messaging.
• Familiarity with HubSpot/Marketo, LinkedIn campaigns, and SEO/AI optimization is a plus.
Job ID: 146828523