Job Purpose
The Technical Content Writer is responsible for creating high-quality, accurate, and engaging technical content that supports marketing, branding, and lead generation initiatives. The role ensures effective communication of complex technical concepts in a clear and compelling manner while aligning content with SEO strategies and company guidelines.
ROLE AND RESPONSIBILITIES / KRAs
- Technical Content Creation
Expected Outcomes:
- Lead and contribute to the creation of blogs, articles, whitepapers, case studies, product documentation, user guides, and website content
- Ensure content is accurate, engaging, and aligned with business objectives
- Deliver content within defined timelines while maintaining quality standards
- Research & Industry Trend Analysis
Expected Outcomes:
- Conduct thorough research on emerging technologies such as Mobile Apps, Generative AI, Machine Learning, Microsoft platforms, eCommerce, and Data Science
- Ensure all published content reflects updated industry insights and best practices
- Contribute ideas for new content topics based on market trends and audience needs
- SEO Optimization & Content Performance
Expected Outcomes:
- Implement SEO best practices and keyword optimization techniques naturally within content
- Ensure proper structure, meta descriptions, and keyword placement without overstuffing
- Support marketing goals by improving content visibility and organic reach.
- Editing, Proofreading & Quality Compliance
Expected Outcomes:
- Edit and proofread content to ensure grammatical accuracy, clarity, and consistency
- Adhere strictly to internal content writing guidelines and brand tone
- Maintain high-quality standards across all deliverables
- Organization Initiatives
Expected Outcomes:
- Participate in knowledge sharing, brand-building initiatives, and internal content strategy discussions
- Contribute to standardization of content templates and best practices
- Personal Development
Expected Outcomes:
- Continuously upgrade knowledge of technical domains and SEO practices
- Participate in training programs, certifications, and skill enhancement initiatives
JOB IMPACT
This role directly impacts brand positioning, digital visibility, and lead generation efforts. The incumbent is expected to
deliver compelling and technically accurate content, enhance search engine rankings, and contribute to client engagement by simplifying complex technical concepts. High-quality content produced in this role supports marketing campaigns and strengthens the company's thought leadership in emerging technologies.
Qualifications And Experience Requirements
- Bachelor's degree in English, Journalism, Communications, IT, or related field
- Minimum 4+ years of experience as a Technical Writer / Content Writer, preferably in the IT or software development industry.
- Experience in writing technical and SEO-driven content.
Knowledge / Skills / Attributes
Knowledge & Skills:
- Strong understanding of Mobile Apps, Generative AI, Machine Learning, Microsoft platforms, eCommerce, Data Science, or related technologies
- Proficiency in SEO writing and keyword optimization techniques
- Excellent research, writing, editing, and proofreading skills
- Ability to simplify complex technical concepts into clear, reader-friendly content
Attributes:
- Attention to detail and strong quality orientation
- Creative mindset with analytical thinking ability
- Ability to manage deadlines and work independently
- Strong collaboration and communication skills
Skills: technical writing,content writer,seo