SEO Content Writer / Technical Content Writer
Experience: 3–5 Years
Location: Hyderabad, India
Job Type: Full-Time (Permanent)
Work Mode: Work from Office (5 Days/Week)
PalTech is seeking a skilled and research-driven
SEO Content Writer / Technical Content Writer to join our Marketing Department. The ideal candidate will be responsible for creating high-quality, SEO-optimized, and industry-relevant content for technology services, digital transformation, AI, data, cloud, engineering, and enterprise solution domains.
The role requires a strong understanding of technology-led content, keyword strategy, industry research, and content formats that improve organic visibility, support brand positioning, and drive audience engagement.
Responsibilities
- Create SEO-optimized content for website pages, blogs, case studies, landing pages, LinkedIn articles, whitepapers, emailers, and marketing collaterals.
- Develop content for technology services including AI, Data & Analytics, Cloud, Digital Product Engineering, QA, UX, and enterprise solutions.
- Conduct keyword research and align content with search intent, target audience needs, and business objectives.
- Research industry trends, market insights, competitor content, and emerging technology topics to develop relevant and timely content.
- Write technical yet easy-to-understand content for decision-makers, business leaders, and technology audiences.
- Collaborate with SEO, design, web, sales, and subject matter experts to create accurate and impactful content.
- Optimize existing website and blog content to improve rankings, readability, engagement, and conversion value.
- Support on-page SEO activities including meta titles, meta descriptions, headings, internal linking, content structure, and keyword placement.
- Create content outlines, blog briefs, topic clusters, and pillar-page structures aligned with SEO strategy.
Qualifications
- Bachelor's/Master's degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field.
- 3–5 years of experience in SEO content writing, preferably for technology companies, IT services, SaaS, or digital transformation firms.
- Strong experience in writing technical content for B2B audiences.
- Good understanding of SEO content strategy, keyword research, search intent, and content optimization.
- Ability to research complex technology topics and convert them into clear, structured, and engaging content.
- Familiarity with CMS platforms such as WordPress/Elementor.
- Working knowledge of tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Surfer SEO, Grammarly, or similar tools.
- Strong command of English, grammar, storytelling, editing, and proofreading.
- Ability to collaborate with technical teams and subject matter experts to create accurate content.
- Strong analytical, communication, and time management skills.
Preferred Skills
- Experience writing for AI, data analytics, cloud, healthcare technology, insurance technology, fintech, retail, logistics, or enterprise software domains.
- Ability to create long-form SEO content, thought leadership articles, case studies, and website copy.
- Understanding of content clustering, E-E-A-T, schema-friendly content, and conversion-focused writing.
- Basic knowledge of LinkedIn content, PR articles, newsletters, and digital campaign copy.
