We are having an opening for Sr. Product Manager (Oncology) - IC role for a global pharmaceutical company at Bengaluru.
Position :Sr Product Manager - Oncology (IC role)
Exp: 5+ years
Location: Sampangi Rama Nagar, Bengaluru,
Type : Full Time, Permanent
Key Responsibilities
- Independently handle brand management responsibility for allocated brands. Brand portfolio to include strategically important brands of the Division.
- Achieve top-line, market share and bottom-line targets for the brands assigned.
- Work effectively with creative agencies as partners, to develop differentiated and impactful brand campaigns
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Analyze market conditions and forecast sales on a regular basis
- Monitor ROI on brand strategies.
- Monitor competitor activities
- Conduct research as per the brand need (analyze customer behavior, perception-attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.
- Develop and implement Annual Operating Plan for brand portfolio
- Undertake fieldwork to capture insights
- Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies
- Actively drive engagement with sales team - conduct CSM and other sales meetings to drive excitement
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
- Lead Divisional initiatives which are of significant impact to the business / organization
Education and Experience
- Overall 4+ years experience into Product management and Oncology domain
- Master's degree (in Business or engineering & minimum of 3 years of experience in Pharma/FMCG marketing
- Bachelor's degree (in life science or B. Pharm) & minimum 5 years of experience in Pharma/FMCG marketing
Skills and Attributes
- Demonstrated problem solving, team building skills, collaborative attitude,
- Exposure and experience in pharma / biotech sales & marketing, principles, and practices
- Brand management, product life cycle management, experience in new brand launches would be preferred
- Influencing and communication skills (Strong presentation skills to Sr. Leadership levels)
- Strong business & marketing acumen
- Excellent trouble shooting and problem solving skills
- Results driven with strong analytical capability and process orientation
- Self-starter able to operate effectively within a matrix organization
