Sr PM/ GPM - Critical Care/Injectables/Antibiotics

Key Responsibilities

• Manage the marketing and PMT function for Critical Care, Injectable, and Antibiotics product portfolio
• Plan and execute successful new product launches and strengthen existing brands
• Develop and implement creative and effective promotional strategies
• Design brand communication and promotional themes for various products
• Work closely with Field Managers and other support functions for seamless execution of strategies
• Plan and execute campaigns and special activities for Key Opinion Leaders
• Conduct monthly and quarterly brand reviews and monitor brand performance
• Undertake regular field work to review, evaluate, and fine-tune strategy implementation
• Lead and manage the marketing team within PMT to achieve defined business objectives
• Coordinate with cross-functional teams including sales, regulatory, supply chain, and training

Desired Candidate Profile

• Graduate in Pharmacy or Science with an MBA in Marketing
• 8 to 10 years of experience in Pharma Sales and Marketing, with 2 to 3 years as Senior Product Manager or Group Product Manager
• Hands-on experience in handling Critical Care, Injectable, and Antibiotics segments
• Strong creativity and innovation with effective people management skills
• Proven experience in launching new products and strengthening established brands
• Experience in selection, training, and development of PMT team members