Sr Performance Marketing and SM Paid Specialist

Uplers is Fully Remote by Choice!

If you are a go-getter, dynamic and willing to grab opportunities that come your way, Uplers can be your playground where dreams take flight, ideas turn into innovations and every goal achieved is celebrated.

Uplers Overview:

An outsourcing team that works for Ogilvy, Disney, Amazon & many leading digital agencies across the globe.

Uplers is one of the largest, globally recognized agencies in the industry, making it radically easy for leading businesses across the globe to build a better digital ecosystem. We move forward with the aim to build an inclusive relationship with our people and long-lasting partnership's with our clients.

The facts speak for Uplers:

11+ Years of Experience

850+ Marketers and Developers

7,000+ Clients

A Certified Great Place to Work

Ambition Box Best Places to Work in India 2021

Remote by Choice

ISO 27001:2013 Certified

Job Details :

Designation- Senior Performance Marketing and Social Media Paid Specialist

Shift Timings - General Shift (9 am to 6 pm)

Experience - 4+ years

Location- Remote (WFH)

Job Title: Sr performance Mktg and SM Paid Specialist

Brief Discription: Uplers is on the lookout for highly skilled Sr Performance marketers and SM paid specialist to run our B2B paid ads for brand team. To thrive in this role, you must possess a profound understanding of leading search and social media platforms and a genuine eagerness to explore and adapt to emerging advertising channels.

Key Responsibilities:

Independently manage online advertising tasks for clients.

Exhibit deep proficiency in various advertising platforms, including Google Ads, LinkedIn Ads, YouTube Ads, and Twitter Ads, with a strong focus on interpreting analytics data.

Strategize, execute, measure, and optimize advertising campaigns to align with clients objectives, prioritizing tangible business outcomes over mere click metrics.

Embrace hypothesis creation and experimentation in advertising, actively exploring new approaches and channels.

Translate data into compelling narratives, effectively communicating results (after ensuring accurate tracking) in a comprehensible manner.

Collaborate with our growth marketers, content marketers, and designers to contribute to our clients growth.

Conduct thorough market research and competitor analysis to identify opportunities for campaign optimization and improvement.

Implement and monitor tracking mechanisms to measure and analyze campaign performance. Continuously monitor and optimize campaign performance, including adjusting bids, targeting, and ad creatives to maximize ROI.

Perform A/B testing and data analysis to identify insights and make data-driven decisions for campaign optimization.

Provide regular reports and analysis on campaign performance, highlighting key metrics and trends to stakeholders.

Stay updated with industry trends and best practices in online advertising across mentioned channels and apply that knowledge to campaign strategies.

Qualifications:

Proven experience in tracking, measuring, and analyzing data across various advertising platforms such as Google Ads, LinkedIn Ads, YouTube Ads, and Twitter Ads, gained either in an agency or in-house.

Capability to analyze data, convey findings internally and externally, and make informed recommendations based on your insights.

Demonstrated ability to manage work independently, following through on agreements and tasks without constant oversight.

Proactive communication of ideas that can benefit the team and clients.

Willingness to seek assistance when needed or share innovative ideas, with support readily available from colleagues across the company.

Proactive approach to continually analyze client data, fostering the development of new ideas and recommendations.

A solid understanding of customer satisfaction principles and strategies.

Excellent problem-solving skills and the ability to adapt to evolving advertising landscapes.

Strong attention to detail and commitment to delivering high-quality work.

Creative thinking and an innovative mindset, with a focus on driving results. If you are a self-driven, data-savvy advertising professional with a passion for delivering tangible results and are eager to shape the success of brand marketing campaigns, we encourage you to apply for the position.