Sr Manager-Marketing

Job Profile

• Responsible for developing B2C & B2B marketing strategies (BTL/ATL) and execute the same region wise
• Develop Marketing plans & briefs in consultation with sales team
• Generate new ideas for sales augmentation & brand building
• Plan marketing and branding objectives.
• Expand product solutions and offerings
• Formulate innovative tactics to increase footfalls in the stores
• Work as In-House marketing and communication agency
• Design and Develop all marketing & Sales collateral
• To over see all marketing,advertising and promotional activities
• Prepare marketing budget for various activities
• Provide vital marketing support to all sales and operational teams at all times
• To manage all aspects of print & creative production
• Develop news ideas for Retail Branding,BTL activation,Events & Exhibitions
• Identify medium of communication for each campaign(Print,TV,OOH,Digital etc)
• Media planning and buying

Candidate Profile

• More than 10 yrs in a similar role.(Agency or client side)
• Strong practice in BTL,ATL & Events Marketing
• Excellent communication & negotiation skills
• A good head for business
• Problem solvingability