Position: Sr. Manager Digital Marketing
Requirements:
- BSc degree in Marketing, Digital technologies or relevant field
- 5+ years of experience in advertising, digital media, or similar.
- Proven work experience as a Digital marketer
- Demonstrable experience in designing and implementing successful digital marketing campaigns
- Strong understanding of how all current digital marketing channels function
- Solid knowledge of online marketing tools and best practices
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
Responsibilities:
- Build digital marketing roadmap for the client brands
- Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
- Measure ROI and KPIs and prepare budget
- Develop and strategize campaigns to create and maintain high levels of customer interaction.
- Oversee our social media/digital accounts
- Manage and improve online content, considering SEO and Google Analytics
- Forecast sales performance trends and act proactively to increase our market segment
- Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
- Monitor competition and provide ideas to stand out
- Stay up-to-date with digital technology developments
- Meeting with the marketing and design teams to define advertising strategies and requirements.
- Maintaining P&L of Clients
- Developing and implementing digital advertising campaigns to increase brand awareness, website traffic, and sales.
- Reviewing and proofreading all digital content such as blogs, social media content, advertisements, and website copy.
- Generating and presenting digital marketing reports and analyses for feedback.
- Lead, mentor, and motivate the digital marketing team
- Conduct regular training sessions and performance reviews to enhance team capability and productivity.
