Sr Digital Marketing Expert

We are seeking a strategic, results-oriented Digital Marketing Expert to lead our organic and paid initiatives. You will combine creativity with data-driven decision-making leveraging the latest AI tools to deliver measurable growth across multiple channels.

Key Responsibilities Area What You ll Do Content Creation & Management Plan, produce, and publish engaging videos and reels that boost brand visibility. Trend Analysis & Growth Strategy Track platform updates, audience behavior, and industry trends to refine growth tactics. SEO Strategy & Execution Develop and implement on-page, off-page, and technical SEO strategies to raise rankings and organic traffic. Paid Advertising Design, manage, and optimize high-ROI campaigns on Google Ads, Facebook Ads, Instagram Ads, and more. Cross-Functional Collaboration Partner with content, design, and wider marketing teams to ensure unified messaging and branding. Performance Analytics Monitor KPIs across Google, Facebook, Instagram, and YouTube; report insights and iterate for continual improvement. AI-Enhanced Marketing Identify and deploy AI tools for content creation, automation, and performance optimization. Qualifications

Bachelor s degree in Marketing, Communications, or related field (preferred).

3+ years of hands-on digital marketing experience.

Proven expertise in SEO, social media marketing, and PPC (Google, Facebook/Instagram Ads).

Experience creating and optimizing video/reel content.

Familiarity with AI-driven marketing platforms and automation tools.

Strong analytical skills and the ability to translate data into actionable strategies.

Excellent communication, project-management, and multitasking abilities.