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Sr.Digital Marketing Associate, Optimus

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  • Posted 11 days ago
  • Be among the first 10 applicants
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Job Description

Description

  • Lead catalog management and digital marketing initiatives, overseeing day-to-day operations.
  • Execute digital marketing strategies across various channels and platforms.
  • Monitor and analyze marketing metrics to measure promotional campaign effectiveness
  • Manage special projects from planning through successful execution.
  • Operate in an ambiguous environment to define new business practices and standard operating procedures.
  • Develop and implement business requirements for process improvements and technical solutions
  • Act as subject matter expert to inform strategic recommendations aligned with operating goals
  • Create and execute standalone campaigns focused on driving traffic and engagement
  • Meet established SLAs, metrics, and deliverables while achieving targeted goals.
  • Candidate should be a team player as they will need to often contact stakeholders globally to provide status reports, communicate relevant information and escalate when needed.
  • In addition the candidate should have attention to detail, good communication skills, and a professional demeanor.
  • Working with teams to gather learnings about how internal marketing tools are managed, maintained and continue to build use cases that build efficiencies in developing operational excellence
  • Optimizing content campaigns, messaging and navigation through frequent testing and data analysis, documenting the results and sharing best practices
  • Analyzing data to identify customer segmentation strategies.
  • Craft, execute and build playbooks and SOPs
  • Awareness on devices such as Alexa Devices, Firestick, Fire TV and Fire Tablets.

Basic Qualifications

  • Bachelor's degree or above
  • Experience completing complex tasks quickly with little to no guidance and react with appropriate urgency to situations that require a quick turnaround, or experience prioritizing and handling multiple assignments at any given time while maintaining commitment to deadlines
  • Experience establishing processes, workflows, standard procedures and change management
  • Experience delivering against a large organization's long-term strategy and goals
  • Self starter, good team player.
  • 3+ years of experience in catalog management or digital marketing.
  • Superior analytical skills, with demonstrated ability to dive in and quickly understand root cause and identify scalable solutions.
  • Should have good verbal and written communication skills.
  • Ability to meet deadlines in a fast paced work environment driven by complex software systems and processes.
  • Strong attention to detail in editing content and deep dive and identify root causes of issues
  • Good at problem solving, data analysis and troubleshooting issues related to content editing

Preferred Qualifications

  • Knowledge of SQL at an intermediate level, including: compile queries, subqueries, aggregation/grouping, data modification, etc.
  • Experience in Excel (macros, index, conditional list, arrays, pivots, lookups), or experience in building financial and operational reports/data sets that inform business decision-making
  • Good interpersonal skills to manage ongoing relationships with software team and inter operations teams.
  • Working knowledge of XML standards would be an added advantage.

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Company - ADCI MAA 15 SEZ - K20

Job ID: A3164385

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Job ID: 140989105