- Drive strategic initiatives within the team. High visibility role|Possible opportunity for long term wealth creation.
About Our Client
Our client is one of the biggest, well-established fintech organizations in the country.
Job Description
- Brand Strategy: Develop and implement comprehensive long-term brand strategies that align with the company's vision and business objectives. Collaborate cross-functionally to ensure brand consistency across all touchpoints.
- Brand communication: Oversee the creation of compelling and impactful communication that resonates with target audiences. Ensure content aligns with brand guidelines and effectively communicates key messages.
- Campaign Management: Plan, execute, and optimize brand campaigns to enhance brand visibility and engagement. Analyse campaign performance metrics and adjust strategies accordingly.
- Market Research: Stay abreast of industry trends, competitor activities, and market dynamics. Utilize market insights to identify opportunities for brand differentiation and growth.
- Collaboration: Work closely with internal teams, including product, design, and communications, to ensure cohesive brand representation. Establish strong relationships with external partners and agencies.
- Budget Management: Manage and optimize marketing budgets effectively, ensuring a strong return on investment.
- Culture: Foster a culture of creativity, innovation, and collaboration within the team.
The Successful Applicant
- Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
- Proven brand marketing experience of 6 to 8 years in the B2C domain.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent communication and interpersonal skills.
- Demonstrated success in developing and executing successful marketing campaigns.
- Ability to thrive in a fast-paced, dynamic environment.
What's on Offer
- Competitive salary with other employment perks.
- Long term wealth creation opportunity.
Contact: Rohit Vohra
Quote job ref: JN-122023-6270924
