Sourcing Manager

Job Summary

We are hiring a result-driven Senior Sales Manager to lead sourcing and pre-sales for residential. You will build and manage the top-of-funnel, drive lead generation, nurture prospects, and ensure high-quality handoff to closing teams. Strong knowledge of real estate customer journey, channel partners, and RERA compliance is a must.

Key Responsibilities

Sourcing & Lead Generation 

·       Develop and execute sourcing strategy across online, offline, and channel partner networks 

·       Identify and empanel channel partners, brokers, aggregators, and corporate tie-ups Drive campaigns with digital marketing team: property portals, Google, Meta, webinars, events 

·       Tap into NRI, investor, and HNI databases for qualified leads 

·       Achieve monthly sourcing targets for MQLs and SQLs per project

Pre-Sales & Lead Nurturing 

·       Manage pre-sales team to qualify inbound leads

·       Set up and monitor CRM workflows for lead scoring, auto-allocation, and follow-ups

·       Conduct first-level project pitching, share collaterals, plans, pricing, and payment schemes 

·       Schedule site visits

·       Maintain lead hygiene in CRM: no leakage, proper tagging, and timely disposition

Channel Partner Management

·       Onboard CPs, explain project USPs, commission structure, and RERA guidelines

·       Conduct regular CP meets, site walks, and training on new launches 

·       Track CP performance, resolve payment/commission queries, and drive activation

·       Ensure all CP communication is RERA compliant with approved content only

Market Intelligence & Reporting

·       Track competitor launches, pricing, offers, and sourcing strategies 

·       Share weekly MIS on lead sources, cost per lead, visit %, and conversion ratios 

·       Forecast inventory movement based on pre-sales pipeline 

·       Coordinate with marketing for feedback on campaign performance and creatives.

Required Skills & Qualifications

·       Education: Graduate/MBA in Marketing or equivalent with min 3 years in sourcing/pre-sales role 

·       Domain: Strong grasp of Mumbai/MMR real estate market, ticket sizes, buyer personas

·       Technical: Hands-on with Salesforce/Zoho/LeadSquared CRM, Excel, and property portals 

·       Compliance: Working knowledge of RERA, GST impact on sales, and agreement process

·       Soft Skills: Team leadership, strong negotiation, target-driven, excellent communication skills.Job Summary

We are hiring a result-driven Senior Sales Manager to lead sourcing and pre-sales for residential/commercial projects. You will build and manage the top-of-funnel, drive lead generation, nurture prospects, and ensure high-quality handoff to closing teams. Strong knowledge of real estate customer journey, channel partners, and RERA compliance is a must.

Key Responsibilities

Sourcing & Lead Generation 

·       Develop and execute sourcing strategy across online, offline, and channel partner networks 

·       Identify and empanel channel partners, brokers, aggregators, and corporate tie-ups Drive campaigns with digital marketing team: property portals, Google, Meta, webinars, events 

·       Tap into NRI, investor, and HNI databases for qualified leads 

·       Achieve monthly sourcing targets for MQLs and SQLs per project

Pre-Sales & Lead Nurturing 

·       Manage pre-sales team to qualify inbound leads

·       Set up and monitor CRM workflows for lead scoring, auto-allocation, and follow-ups

·       Conduct first-level project pitching, share collaterals, plans, pricing, and payment schemes 

·       Schedule site visits

·       Maintain lead hygiene in CRM: no leakage, proper tagging, and timely disposition

Channel Partner Management

·       Onboard CPs, explain project USPs, commission structure, and RERA guidelines

·       Conduct regular CP meets, site walks, and training on new launches 

·       Track CP performance, resolve payment/commission queries, and drive activation

·       Ensure all CP communication is RERA compliant with approved content only

Market Intelligence & Reporting

·       Track competitor launches, pricing, offers, and sourcing strategies 

·       Share weekly MIS on lead sources, cost per lead, visit %, and conversion ratios 

·       Forecast inventory movement based on pre-sales pipeline 

·       Coordinate with marketing for feedback on campaign performance and creatives.

Required Skills & Qualifications

·       Education: Graduate/MBA in Marketing or equivalent with min 3 years in sourcing/pre-sales role 

·       Domain: Strong grasp of Mumbai/MMR real estate market, ticket sizes, buyer personas

·       Technical: Hands-on with Salesforce/Zoho/LeadSquared CRM, Excel, and property portals 

·       Compliance: Working knowledge of RERA, GST impact on sales, and agreement process

·       Soft Skills: Team leadership, strong negotiation, target-driven, excellent communication skills.