Creative Social Media Strategist & Ads Executive (WFH)
Location:
Kolkata-Based Preferred (100% Work From Home) Salary: 15,000 - 20,000 per month
About the Role:
We are seeking a Social Media Strategist who can take full ownership of client accounts.
You are the Brain behind the brand. You define the direction, you plan the campaigns, and you run the ads.
Key Responsibilities:
- You ARE the Strategy: You don't just follow instructions; you create the roadmap. You will develop detailed Content Buckets, Campaign Concepts, and Monthly Content Calendars that align with client goals.
- Creative Direction: You will provide clear, strategic briefs to our Graphic Designers and Video Editors. You tell them what to make based on your research and strategy.
- Performance Marketing: End-to-end management of Meta Ads (Facebook/Instagram). You must know how to set up campaigns, target audiences, and optimize for ROI.
(Experience with Google Ads is a major plus).
- Trend & Competitor Analysis: You constantly research competitors to ensure our content remains fresh, relevant, and ahead of the curve.
What We Are Looking For:
- The Architect: You can look at a blank calendar and fill it with a cohesive marketing plan (not just random posts).
- The Marketer: You have hands-on experience running Meta Ads Manager (Boosting posts doesn't count).
- The Leader: You can effectively manage the creative output of designers/editors to ensure it matches your vision.
- Tech Savvy: Familiarity with AI tools (ChatGPT/Gemini) for brainstorming hooks and copy.
Requirements:
- Must be based in Kolkata (Preferred for occasional team meetups, though the role is WFH).
- Must have a personal Laptop and stable High-Speed Internet.
- Proven experience in an agency managing multiple client accounts simultaneously.
How to Apply: Send your CV and examples of Content Calendars or Ad Campaigns you have managed to: [Confidential Information]