Social Media & Paid Ads Specialist

Requirements:

• 2 -5 yearsof hands-on experience in managingGoogle Ads and Meta (Facebook/Instagram) Ads.
• Strong understanding ofPaid Media Strategy, campaign structures, bidding strategies, and audience targeting.
• Familiar withGoogle Analytics,Meta Business Suite, and ad reporting tools.
• Good understanding of funnel marketing, remarketing, and conversion tracking.
• Excellent verbal and written communication skills.
• Strong analytical skills with the ability to interpret campaign data and generate actionable insights.
• Experience with tools like Canva, Hootsuite, Buffer, or similar is a plus.

Nice to Have:

• Certifications in Google Ads and/or Meta Blueprint.
• Experience with other paid platforms (LinkedIn Ads, YouTube Ads, Twitter Ads, etc.).
• Basic knowledge of SEO and organic social media growth strategies.