Social Media Marketing Specialist

Pledge Realty Solutions Pvt. Ltd. is a prominent real estate consultancy company based in Lucknow, Uttar Pradesh, India. Over the past years, the company has successfully facilitated the sale of over 800 residential and commercial properties across Lucknow. Renowned for exceptional customer service, Pledge Realty values building strong client relationships by considering the unique priorities of individuals seeking their dream properties. Adaptable to changing trends and lifestyles, the company offers modern and affordable property solutions tailored to various needs and preferences.

Job Summary:

We are looking for a creative and data-driven Social Media Marketing Specialist to join our marketing team. You will be responsible for developing and executing social media strategies to increase brand awareness, drive engagement, and generate leads. You will manage our social media presence across various platforms, create engaging content, and analyze performance to optimize our efforts.

Responsibilities:

* Develop and implement social media strategies aligned with business goals.

* Create and curate engaging content (text, images, videos) for various social media platforms.

* Manage and maintain social media accounts, ensuring brand consistency.

* Monitor social media channels for trends, insights, and opportunities.

* Analyze social media performance data and generate reports.

* Stay up-to-date with the latest social media trends and best practices.

* Collaborate with other marketing team members to ensure a cohesive marketing strategy.

* Manage social media advertising campaigns.

Qualifications:

* Bachelor's degree in marketing, communications, or a related field.

* Proven experience in social media marketing.

* Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).

* Excellent written and verbal communication skills.

* Creative mindset with the ability to develop engaging content.

* Analytical skills and experience with social media analytics tools.

* Ability to work independently and as part of a team.

* Knowledge of social media advertising.

Bonus Points:

* Experience with graphic design and video editing.

* Familiarity with SEO and content marketing.

Industry

• Real Estate

Job Type: Full-time

Work Location: In person