Roles and Responsibilities:
- Oversee the development and execution of social media strategies.
- Lead content creation, including campaigns and promotional materials.
- Analyze social media performance and adjust strategies as needed.
- Manage social media budgets and paid advertising campaigns.
- Develop and maintain relationships with clients and stakeholders.
- Conduct in-depth competitor analysis to identify market trends.
- Train and mentor junior team members and interns.
- Create regular reports on social media performance for clients.
Desired Candidate Profile:
- Proactive and strategic thinker with a passion for social media.
- Strong leadership and team management skills.
- Excellent communication and presentation abilities.
- Highly organized with a focus on results.
- Creative and innovative in campaign development.
Required Experience, Skills, and Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 4-6 years of experience in social media management, 2+ years agency based experience.
- In-depth knowledge of social media platforms and analytics tools.
- Strong project management and multitasking abilities.