Company Description
Vertical Analytica (VA) is a leading provider of strategic digital marketing and efficient data integration solutions designed to drive measurable business growth. With a global clientele, VA specializes in ROI-driven campaigns leveraging SEO, social media, paid advertising, and content marketing. VA's innovative data integration platform simplifies complex workflows, saving clients significant time and resources. At Vertical Analytica, we transform business challenges into scalable opportunities through cutting-edge strategies and solutions.
Role Description
This is an on-site, full-time Social Media Manager role based in Ranchi. The Social Media Manager will be responsible for developing and implementing social media strategies to enhance brand presence and engagement. Key responsibilities include creating and curating high-quality content, managing daily posting and community engagement across platforms, optimizing profiles for increased reach, and tracking social media metrics to continuously improve performance. The role also requires close collaboration with the content and digital marketing teams to align campaigns with the company's overarching marketing strategies.
Qualifications
- Expertise in Social Media Marketing and Social Media Optimization (SMO)
- Strong Communication and Writing skills for creating engaging content and interacting with audiences
- Experience in developing and executing effective Content Strategies across multiple platforms
- Proficiency in analyzing social media metrics and implementing data-driven strategies
- Strong organizational and time-management skills
- Experience with social media tools and platforms, such as Hootsuite, Buffer, or similar tools, is a plus
- Knowledge of current trends in digital marketing and social media landscapes
- Bachelor's degree in Marketing, Communications, or a related field preferred
