Job Summary
The Social Media Manager is responsible for managing the ministry's social media platforms, digital engagement, online campaigns, content strategies, and reputation management initiatives to enhance ministry visibility, audience engagement, and brand image of the ministry and its founders.
Key Responsibilities
- Manage and oversee all social media platforms including Facebook, Instagram, YouTube, X, and other digital channels.
- Plan and execute social media content calendars, campaigns, and promotional activities.
- Coordinate with graphic designers, video editors, and content writers for creative content development.
- Monitor social media performance, audience engagement, and campaign effectiveness.
- Develop digital marketing strategies to increase reach, followers, engagement, and ministry impact.
- Manage online reputation and public image of the ministry, founders, and leadership across digital platforms.
- Monitor online discussions, comments, reviews, and public sentiment related to the ministry and founders.
- Ensure consistent branding, messaging, and communication across all digital platforms.
- Handle social media responses, escalation coordination, and reputation-sensitive communication professionally.
- Cover ministry events, conferences, testimonies, and special programs through social media updates.
- Stay updated with latest social media trends, tools, and platform algorithms.
- Prepare reports on social media growth, analytics, engagement, and reputation management activities.
Required Skills
- Strong knowledge of social media platforms and digital marketing.
- Experience in online reputation management and brand communication.
- Good communication, creative thinking, and coordination skills.
- Knowledge of analytics tools and social media performance tracking.
- Ability to handle sensitive online communication professionally.
- Basic understanding of graphic design and video content workflows.
Spiritual & Personal Attributes
- Strong spiritual values and alignment with ministry vision.
- Creative, proactive, and team-oriented mindset.
- Passion for ministry communication and digital outreach.
