Social Media Manager

drishti ias

Fresher

Delhi, India

Early Applicant

Posted 13 days ago
Be among the first 20 applicants

Job Description

Key Responsibilities

Own and manage the brand's Instagram presence with a focus on audience growth, engagement, and content performance.
Develop creative content strategies that make educational content engaging, relatable, and appealing to the younger generation.
Plan and execute content for Instagram, including Reels, Stories, Posts, Carousels, and Live sessions.
Repurpose and adapt content across other social media platforms such as Facebook, LinkedIn, X, and YouTube, as required.
Coordinate with Academic, Production, Design, Editing, and Marketing teams for content planning and timely execution.
Monitor content performance using platform analytics and share actionable insights to improve reach, engagement, and follower growth.
Plan and maintain content calendars for campaigns, product launches, events, and academic initiatives.
Stay updated with Instagram trends, platform algorithms, memes, and emerging content formats to keep the brand relevant.
Conduct A/B testing and implement data-driven optimisation strategies.

Required Skills

Strong understanding of Instagram growth strategies, content planning, analytics, and audience engagement.
A highly creative mindset with the ability to connect educational content with Gen Z and young learners psychology, interests, and digital consumption patterns.
Strong storytelling and content ideation skills, with an eye for trends, memes, and viral content formats.
Experience managing Instagram accounts, preferably in the EdTech industry.
Good understanding of other major social media platforms and cross-platform content distribution.
Excellent project management and cross-functional coordination skills.
Proficiency in Excel/Google Sheets and social media management tools.
Strong analytical mindset with the ability to optimise content based on performance metrics.

More Info

Job Type:

Permanent Job

Industry:

Other

Function:

Social Media Management

Employment Type:

Full time

About Company

drishti ias

Job ID: 152003253

Jobs by Skill - IT

Jobs by Skill - Non IT

International Jobs

Last Updated: 05-08-2026 07:20:29 PM

Homejobs in DelhiSocial Media Manager

Similar Jobs

Social Media Manager

kaydot

Delhi, India

Skills:

Social Media Marketing, Social Media Analytics Tools, Writing, Content Strategy

Social Media Manager

fangled gifting

Delhi, India

Skills:

Social Media Marketing, Content Strategies, Social Media Management Tools, Analytical Skills

Social Media Manager

footprint global

Delhi, India

Skills:

Social Media Marketing, performance metrics, Content Strategies, Analytics tools

Social Media Manager

nail rituals

Delhi, India, Rajouri

Skills:

Instagram trends, Content formats, On-ground content shoots, Reels, Content Creation, content planning

Social Media Manager

Pixel Portal

Gurugram, India, Gurugram

Skills:

Social Media Marketing, Content Strategy, Performance Marketing, Social Media Optimization, Lead Generation, High-energy copywriting, Paid ads, Short-form video conceptualization, Video-first platforms, Conversion tracking, Data Analysis, audience engagement, Trend-spotting, Video editing apps