Social Media Manager

Job Type: Hybrid

Office Location: Sector 46, Gurugram

Employment type: Full-time

Salary Range: 10k - 25k (Based on your experience)

About Alikeu Marketing

Alikeu Marketing is a personal branding agency that helps founders, coaches, and service-based businesses build authentic and impactful online identities.

We specialise in creating high-performing content, including viral short-form videos, and driving business growth through organic marketing without relying on paid advertising.

About the Role

We are looking for a creative and strategy-driven Social Media Manager who understands personal branding and can turn research, insights, and trends into meaningful content.

You will be responsible for managing client accounts, developing content strategies, conducting in-depth content research, coordinating content creation, analysing performance, and ensuring consistent growth across social media platforms.

Key Responsibilities

• Develop and execute social media strategies for personal brands and service-based businesses
• Conduct in-depth content, competitor, audience, and industry research
• Create content calendars, campaign ideas, and platform-specific content plans
• Collaborate with copywriters, designers, and video editors to execute content
• Manage publishing, scheduling, and day-to-day client accounts
• Monitor analytics and use performance insights to improve content strategies
• Engage with online communities and support audience growth
• Stay updated on social media trends, platform changes, and best practices
• Maintain clear communication with clients and internal team members

Requirements

• Some experience in social media management, content strategy, or a related role
• Strong understanding of personal branding and organic social media growth
• Experience working with coaches, founders, consultants, or other service-based businesses
• Previous experience at a marketing or social media agency is strongly preferred
• Strong content research, ideation, and strategic thinking skills
• Good understanding of social media analytics and performance reporting
• Excellent written and verbal communication skills
• Ability to manage multiple client accounts and meet deadlines independently
• Comfortable working in a remote and fast-paced environment

Good to Have

• Basic knowledge of graphic design or video editing tools
• Experience creating short-form content for Instagram, LinkedIn, TikTok, or YouTube
• Understanding of viral content formats, hooks, and audience psychology