About Primebook
Primebook is an Indian deep-tech startup committed to building India's first personal computing ecosystem. At the core of this vision lies PrimeOS, India's first Android-based laptop operating system, designed and developed entirely in-house. PrimeOS delivers a true desktop experience with multi-window multitasking, native support for Android apps, and innovations like keymapping, Cloud PC, Gemini AI Assistant (Companion Mode), Operator AI (PrimeAGNT), and more. Through this integrated ecosystem, Primebook is reimagining how young India experiences personal computing, making it more accessible, intelligent, and adaptable to real-world needs.
About the Role
We are looking for a proactive and hands-on Social Media & Influencer Marketing Executive who can take ownership of our digital presence end-to-end. This role requires someone who understands the influencer ecosystem, stays updated with trends, and actively contributes to content and growth strategies.
Key Responsibilities
- Manage Primebook's social media handles end-to-end (Instagram, YouTube, Twitter, etc.)
- Schedule and publish content consistently
- Track performance metrics and optimize content based on insights
- Identify and collaborate with relevant influencers and creators
- Coordinate with production agencies for content shoots, ensuring timelines, quality, and brand alignment
- Brief agencies clearly and ensure output matches expectations
- Stay updated with social media trends and implement them quickly
- Actively contribute content ideas aligned with brand goals
- Coordinate with designers, video editors, and internal teams for execution
- Ensure high-quality output with speed and consistency
What We're Looking For
- Strong understanding of the influencer ecosystem and creator landscape
- Someone who actively and deeply consumes social media content across platforms and naturally stays ahead of trends
- Hands-on experience in managing social media accounts
- Experience working with external agencies or production teams
- Ability to brief, manage, and extract quality output from agencies
- Ability to think creatively and suggest content ideas proactively
- Basic understanding of analytics tools (Instagram Insights, YouTube Studio, etc.)
- Good communication and coordination skills
- Fast execution mindset with attention to quality
Bonus (Good to Have)
- Experience working with consumer tech brands
- Familiarity with Gen Z content trends and formats
- Exposure to performance marketing or growth experiments
Ideal Candidate
- Proactive, not execution-only
- Trend-aware and internet-native
- Deeply engaged with social media as a user, not just as a manager
- Takes ownership, doesn't wait for instructions
- Can manage both creators and agencies efficiently
- Balances creativity with performance thinking
Role Type: Permanent
Work Setting: WFO, South Delhi | Monday-Friday
CTC- upto 6LPA
