Social Media Executive
- Posted 2 months ago
- Be among the first 30 applicants
Job Description
About YourStory
YourStory is where India's builders are documented.For 16+ years, we've told 1,50,000+ stories across startups, MSMEs, tech, and innovation, reaching 10M+ people every month in English, Hindi, and Tamil.We sit at the intersection of influence, entrepreneurship, and culture. Now, we want our design to match that ambition.
Role Overview
We are looking for someone who lives and breathes Instagram 1- 2 years of experience in social media/content creation. From Reels to Stories, you know what works, why it works, and how to make people stop scrolling.
Key Responsibilities
YourStory is where India's builders are documented.For 16+ years, we've told 1,50,000+ stories across startups, MSMEs, tech, and innovation, reaching 10M+ people every month in English, Hindi, and Tamil.We sit at the intersection of influence, entrepreneurship, and culture. Now, we want our design to match that ambition.
Role Overview
We are looking for someone who lives and breathes Instagram 1- 2 years of experience in social media/content creation. From Reels to Stories, you know what works, why it works, and how to make people stop scrolling.
Key Responsibilities
- Plan and execute Instagram-first content (Reels, Stories, Carousels)
- Shoot and appear in short-form videos as the face of content
- Write hooks, captions, and scripts optimized for engagement
- Stay on top of trends, audios, and formats and act fast
- Track performance (views, saves, shares) and iterate
- Fluent in English & Hindi + Assamese or Marathi
- Strong on-camera presence (confident, natural, relatable)
- Hands-on with shooting via phone + basic editing
- Deep understanding of Reels algorithm & trends
More Info
Key Skills
About Company
Skills:
Social Media Content Creation, Social Media Management Tools, Social Media Marketing, Digital Marketing
Skills:
Campaign structuring, Audience targeting, Social Media Marketing, Budget utilization, Instagram insights, Media Planning, LinkedIn analytics, Meta Business Suite, Analytics tools
Skills:
Google Analytics, Social media tools, Meta Business Suite, Analytics tools
Skills:
google sheets , Excel, Linkedin, Canva, ChatGPT, Google Business Profile, Instagram, X, Youtube, pinterest, facebook
Skills:
content planning, creator or influencer culture, digital marketing concepts, Listening, online video ecosystems, Social Media Management, Scheduling, Posting, social media tools and dashboards, community engagement, Reporting