Social Media Executive

We're looking for an energetic, detail-obsessed Social Media Executive who lives and breathes content. From daily posts to weekly calendars, from brainstorming trend-led ideas to publishing high-performing reels, you'll be the engine behind Indian Garage's always-on social presence. If you love culture, fashion, internet humour, and fast-moving content cycles, you'll feel right at home.

Is this you Bachelor's degree in Marketing, Film, Design, Mass Communication, or similar. 12 years of experience in brand marketing, video production, or content creation. Strong creative sensibility with the ability to translate briefs into powerful visuals. Experience working with creative agencies and production teams. Excellent project management and communication skills. Understanding of fashion/lifestyle trends across social and digital. Quality-first mindset with an obsession for detail and brand consistency.

What you'll do: Campaign Ideation & Execution Build concepts, storyboards, and scripts for brand campaigns, seasonal launches, and hero stories. Work cross-functionally to ensure campaigns land across all key touchpoints. Produce Brand Videos Lead end-to-end production of brand films, campaign content, reels, product videos, and founder-led storytelling. Oversee scripting, shoot planning, talent scouting, and post-production workflows. Creative Collaboration Partner with videographers, editors, stylists, designers, and agencies to bring ideas to life. Review creative outputs to ensure they align with brand tone and RTBs. Manage Agencies & Freelancers Coordinate with external partners for shoots, production, illustration, and design. Ensure timely, high-quality creative delivery across all assets. Brand Consistency & Messaging Maintain and enforce visual and verbal brand identity across campaigns. Trend Mapping & Creative Research Stay updated on design, video, pop culture, and fashion communication trends. Bring fresh formats, references, and global inspiration to campaign thinking.

Pre-requisites: 12 years experience in brand marketing/video/content. Strong creative + visual storytelling skills. Ability to manage complex projects with multiple moving parts. Experience working with production houses or content studios. Basic understanding of digital-first brand communication. Bonus: Experience in fashion, lifestyle, or D2C. About us: Started in 2012 with the aim to bring fast fashion to India, over the last decade, The Indian Garage Co. has become a leading brand in the men's casual wear space. The growth, especially in the last 3 years, from a 30cr brand to a 500cr+ brand, has been at breakneck speed.

At The Indian Garage Co. (Indian Garage), we're redefining fast fashion for India's youth. With a deep focus on product quality, trend-led design, and value pricing, we're building one of India's leading D2C fashion platformswithout any brand tax.

Location: Bangalore (on-site)

What we offer: Creative freedom like you've never experienced before. This is your canvas, your playground. A competitive salary and benefits package to fuel your creative fire. A culture of ownership and collaboration where your voice matters and your ideas blossom. The chance to be part of something big, something revolutionary, something that will change the face of fashion.