Job SummaryWe are looking for a creative and result-oriented Social Media Executive to manage and grow our brand presence across social media platforms. The candidate will be responsible for planning, creating, and publishing engaging content, monitoring performance, and supporting digital marketing initiatives.
Key Responsibilities- Manage and maintain the company's social media accounts (Instagram, Facebook, LinkedIn, Twitter, etc.).
- Plan and execute monthly social media content calendars.
- Create engaging content including posts, captions, reels, and stories.
- Coordinate with the design team for creatives and marketing campaigns.
- Monitor social media trends and competitor activities.
- Respond to comments, messages, and audience queries in a timely manner.
- Track and analyze social media performance using analytics tools.
- Generate reports on engagement, reach, and campaign effectiveness.
- Assist in running paid social media campaigns when required.
- Support brand promotions, product launches, and marketing activities.
Required Skills- Good knowledge of social media platforms and algorithms.
- Basic understanding of social media analytics and reporting.
- Creative writing and content creation skills.
- Familiarity with tools like Canva, Meta Business Suite, or scheduling tools.
- Basic knowledge of digital marketing and branding.
- Strong communication and coordination skills.
Qualification- Bachelor's degree in Marketing, Mass Communication, Business, or related field.
- 12 years of experience in social media management or digital marketing.
