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Social Media Executive

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Job Description

Company Description

Astra Space empowers startups, small businesses, and fast-growing companies with innovative AI Agents, Business Automation, and Marketing SaaS solutions. By providing ready-to-deploy, intelligent systems, Astra Space helps businesses eliminate high costs and operational burdens while achieving scalability and efficiency. Using cutting-edge technologies like Agentic AI, GenAI, and advanced automation frameworks, Astra Space delivers tailored solutions for marketing, operations, customer support, and more. The company is dedicated to enabling businesses to grow smarter, innovate boldly, and stay ahead of the curve without the complexities of building custom technology.

Role Description

This is a full-time, on-site position based in Bhopal for a Social Media Executive. The primary responsibilities include developing and implementing strategic social media campaigns, optimizing social media platforms, creating and managing engaging content, and ensuring consistency in brand messaging. The candidate will also handle media planning, monitor analytics, and collaborate with teams to increase online engagement and drive growth.

Qualifications

  • Experience in Social Media Marketing and Social Media Optimization (SMO)
  • Strong skills in Media Planning and Communication
  • Proficiency in Writing and crafting engaging social content
  • Ability to analyze social media metrics and optimize strategies accordingly
  • Creative mindset with knowledge of trends in digital marketing and social platforms
  • Bachelor's degree in Marketing, Communication, Business, or a related field
  • Proficiency in social media management tools and analytics platforms is an advantage
  • Ability to work in a dynamic environment and strong organizational skills are desirable

Job Overview

We are looking for a creative and growth-oriented Social Media Executive who will work closely with the marketing and growth teams to strengthen our digital presence across multiple platforms.

The ideal candidate is passionate about content, understands social media trends, and is eager to learn and grow in a fast-paced startup environment.Roles & Responsibilities

  • Assist in planning and executing content calendars across all social media platforms
  • Edit short-form videos / reels for Instagram, YouTube Shorts, and other platforms
  • Design and optimize ad creatives for paid and organic campaigns
  • Create compelling ad copies, captions, and post descriptions
  • Manage and maintain social media pages (posting, scheduling, monitoring)
  • Coordinate with internal teams to align content with marketing goals
  • Track engagement metrics and suggest improvements for better reach and growth
  • Stay updated with the latest social media trends, tools, and platform algorithms

Skills & Requirements

  • Basic to intermediate knowledge of social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.)
  • Experience or interest in reel editing and creative tools (Canva, CapCut, Premiere Pro, etc.)
  • Ability to write engaging and conversion-focused ad copies
  • Creative mindset with attention to detail
  • Strong willingness to learn new tools, strategies, and trends
  • Growth-focused mindset with an understanding of brand building

What We're Looking For

  • Someone who takes ownership of their work
  • Eager to experiment, learn, and grow with the brand
  • Comfortable working in a fast-moving startup environment
  • Passionate about digital marketing and social media growth

What We Offer

  • Hands-on experience working on real brands and campaigns
  • Opportunity to grow into senior marketing and growth roles
  • Learning exposure across branding, performance marketing, and content strategy
  • A collaborative and growth-driven work culture

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About Company

Job ID: 137336759